New kids addition to Ferrari Land as PortAventura targets 5 million visitors

PortAventura has expanded its offering at Ferrari Land, introducing a new children's area for visitors to the popular destination as it attempts to reach 5 million visitors in 2018.

Featuring five new rides manufactured by Italian company the SBF Visa Group, the kids' area is anchored by Junior Red Force – a steel family rollercoaster sitting within the shadow of the record-breaking Red Force launch coaster.

The second addition is the Kids' Tower, a drop ride climbing 9m (29.5ft), that spins as you fall. It sits near the much larger Thrill Towers, which climb 55m (180.4ft) before dropping.

Inspired by the pistons of a Ferrari engine, the Crazy Pistons ride raises and lowers riders in rotating and swinging movements.

The fourth and fifth additions are both rotating attractions. The first – Champions Race – allows children to ride replica small versions of the Ferrari 250 Testa Rossa, while the second – Red Baron – allows young pilots to ride in small planes in a rotating attraction that goes up and down.

The €100m (US$117m, £87.8m) Ferrari Land opened in April 2017 as part of the Spanish destination resort's €400m (US$468.5m, £351.1m) expansion strategy, which hopes to help boost annual visitor attendance to the 5 million mark.

The new additions will boost Ferrari Land even further, with the theme park going from strength-to-strength since launch. According to PortAventura, visitor numbers have surged since the park opened for the season on 23 March, with 170,000 visits in the first few days of operation and a 60 per cent increase in visitor numbers so far this year. PortAventura's Ferrari addition has had a significant effect on hotel stays for the operator also, with a 27 per cent increase in bookings.

In 2017, PortAventura World reached 4.7 million visits, with a growth of 19 per cent compared to 2016. This season, the forecast is expected to grow and surpass 5 million visits.

“The figures for the year so far demonstrate how the park has already established itself as a dynamic force within PortAventura World’s offering," said Fernando Aldecoa, managing director of PortAventura World.

"The park also strengthens our existing position as a world-class holiday destination which currently offers three theme parks, five themed hotels, a convention centre, three golf courses and a beach club”.

PortAventura has a number of projects in the works for 2019, namely its €25m (US$29.3m, £22m) accommodation expansion – a four-star 150-bedroom hotel. The operator will also be launching a new €15m (US$20m, €17m) Sesame Street attraction, which will be the park's first enclosed ride.

PortAventura  Ferrari Land  SBF Visa Group  Junior Red Force  Kids' Tower  Crazy Pistons  Ferrari 250 Testa Rossa  Fernando Aldecoa 
Related stories
06 Apr 2017

Piero Ferrari opens Ferrari Land at official inauguration ceremony

28 Sep 2016

Ferrari Land entering testing phase ahead of April launch

19 Jul 2016

PortAventura's Ferrari Land sets official opening date

12 May 2016

Ferrari Land hits halfway point as Portaventura gears up for 2017 opening

FEATURE: Theme parks – Speed Demons

PortAventura has expanded its offering at Ferrari Land, introducing a new children's area for visitors to the popular destination as it attempts to reach 5 million visitors in 2018. Featuring five new rides manufactured by Italian company the SBF Visa Group, the kids' area is anchored by Junior Red Force – a steel family rollercoaster sitting within the shadow of the record-breaking Red Force launch coaster. The second addition is
TAW,VAT,PRO
Champions Race allows children to ride replica small versions of the Ferrari 250 Testa Rossa
More news
News stories: 1 - 30 of 7517     
 
 
 
News stories: 1 - 30 of 7517     
 
 
 
company profile
Company profile: Painting With Light
Painting with Light is a team of professional lighting and multimedia experts who design and produce visual experiences that dazzle & shine.
Try cladmag for free!
Sign up with CLAD to receive our regular ezine, instant news alerts, free digital subscriptions to CLADweek, CLADmag and CLADbook and to request a free sample of the next issue of CLADmag.
sign up
NMAAHC, Washington, US
"Most clients are very focused on how buildings are used and experienced as the primary design driver"

The MD of Schmidt Hammer Lassen and the CEO of PerkinsWill tell us why their merger will help create smarter buildings driven by human behaviour

Catalogue Gallery
Click on a catalogue to view it online
To advertise in our catalogue gallery: call +44(0)1462 431385
features
Marianne Shillingford
"The technology involved in paint is extraordinary"

Used cleverly, colour has the power to influence how people use the spaces they inhabit, says the creative director of Dulux

Francis graduated as a landscape architect in Belgium. He returned to Lebanon in 1993
"I believe gardens are where the soul rests"

With a focus on desert landscapes and collaborations with Zaha Hadid and OMA, the principal of Francis Landscapes has a deep belief in the power of nature

features
"Funding woes and murky timelines are common problems. It can be easier to make a difference one small project at a time"

From parks designed to mitigate the effects of flooding to warming huts for one of the world’s coldest cities, these projects have been designed for increasingly extreme climates

Collaboration is at the heart of NBW’s working practices
Thomas Woltz
"I am very proud of stewarding the largest public space to be built in Manhattan in a century"

The Wall Street Journal’s Design Innovator of the Year on designing the gardens at Hudson Yards and looking to the Native Americans for ideas on how to create a resilient future

cladkit product news
1885 Lounge at St Mary's Stadium celebrates Southampton FC's history
Rainbow Design worked closely with KSS Architects to ensure the furniture matched the design vision
Lauren Heath-Jones
KSS Architects has partnered with Rainbow Design, a London-based furniture supplier, to create the 1885 Lounge at St Mary's Stadium, ...
Canteen collection combines nostalgia with modern aesthetics
The Canteen collection was inspired by post-war British design techniques
Lauren Heath-Jones
Very Good & Proper (VG&P), a British furniture brand, has curated a new dining collection that combines traditional woodworking techniques ...
Daniel Svahn creates furniture collection using repurposed table tops
The Goodies But Oldies collection features three pieces made from repurposed MDF table tops
Lauren Heath-Jones
Daniel Svahn, a Stockholm-based furniture designer, has created a new range of sustainable furnishings, made from recycled MDF tabletops. Svahn, ...
cladkit product news
BIG partners with Louis Poulsen for new lighting collection
The Keglen collection is made up of four different pendants
Lauren Heath-Jones
BIG Ideas, the technology arm of renowned architecture firm Bjarke Ingles Group (BIG), has partnered with Danish lighting manufacturer Louis ...
Tom Dixon collaborates with Prolicht to launch CODE lighting range
The product has three LED light sources: Dot, Dash and Grid
Megan Whitby
British designer, Tom Dixon, and Austrian architectural lighting specialists, Prolicht, have collaborated to unveil a new lighting range. Called CODE, ...
Metalline transforms London hotel with bespoke aluminium fins
The aluminium fins will form the façade of the upcoming Minories Hotel in Aldgate, London
Lauren Heath-Jones
Metalline, an architectural metalwork specialist based in the UK, has created a range of bespoke 3D twisted metal fins for ...
cladkit product news
Barr + Wray to launch space saving hammam concept
Light shines through a striking central chandelier to create a feeling of movement
Katie Barnes
Smaller footprint. Maximum theatre. Those are the two main features of a new hammam concept being developed by wet spa ...
XTU concept imagines life in the clouds
XTU's X Cloud concept is part of the Future and the Arts: AI, Robotic, Cities, Life - How Humanity Will Live Tomorrow exhibition at the Mori Art Museum in Tokyo
Lauren Heath-Jones
XTU Architects, a Paris-based architecture firm, has released images and renderings of X Cloud, a new concept that showcase a ...
Naval architect launches solar-powered floating pods
The Anthénea pod is a luxury floating suite that could be used as a spa or treatment suite
Lauren Heath-Jones
Naval architect Jean-Michel Ducancelle has designed a solar-powered floating hotel suite aimed at offering an eco-friendly and nomadic place for ...
x
Sign up with CLAD for regular news updates