Kennedy Space Center breaks ground on Heroes and Legends addition
Florida’s Kennedy Space Center has broken ground on its next big visitor attraction – Heroes and Legends – which will include the US Astronaut Hall of Fame.
Operated by Delaware North – the company which runs the Kennedy Space Center’s visitor complex – Heroes and Legends will bring to life the stories of the US astronauts, using hi-tech elements, such as augmented reality and advanced hologram technology, to immerse visitors on the stories coming to life in front of them.
Falcon’s Treehouse is behind the new development, with services being supplied by the design firm including concept design, schematics, design development, media production and executive production. Aviation and aerospace specialists BRHP are also working on the expansion, with the designers working across the Kennedy Space Center to repurpose old buildings for new purposes. Electrosonic will be supplying audio visual systems and Orlando-based The Nassal Company will look at theming elements. Finally, Florida-based construction firm HW Davis have been named as construction engineers.
The highlight of the visitor attraction will be a 3D omnidirectional theatre, designed to make guests feel as though they are floating in space. Imagery shot in outer space will envelope them as Hall of Fame astronauts, including Alan Shepard, John Glenn, Jim Lovell and Neil Armstrong, will join them in their virtual journey into the vast unknown.
The attraction will culminate with the US Astronaut Hall of Fame. The addition will allow guests to look at the nearly 100 astronauts inducted to date, with space for additions as more are honoured.
“Today, we take the dream that was first conceived by America’s space pioneers, and give it a new life, a new incarnation, befitting the service and sacrifice of all those who dared to follow in their footsteps,” said Therrin Protze, COO of the Kennedy Space Center Visitor Complex. “I know I speak for all of those involved when I say, we could not be more proud to create this attraction in these astronauts' honour.”
Space Shuttle Atlantis show uses p*ojectiondesign
First phase of Kennedy Space Center's 10-year redevelopment completed
Space shuttle Atlantis moves to Kennedy centre
NASA to open up Kennedy Space Center's Launch Control Center
Work begins on US$100m Space Shuttle attraction
AI firm Midjourney enters wellness with spa, fitness and body scanning concept
Hot spring wellness community Ameyalli sells residences and breaks ground on resort and spa
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming. The latest addition, Oberon, extends the visitor experience beyond the gallery, reflecting a growing trend for museums to become all-day destinations.
The New Museum in New York has entered a new chapter with the completion of a major
David Rockwell creates immersive magic destination, The Hand and The Eye
Montana Heritage Center by Cushing Terrell opens after US$107 million investment
Universal launches new theme park model with Kids Resort
'Minor wellness hotels' recorded the strongest growth across top KPIs in 2025, finds RLA Global
Great Barrier Reef attraction set for AU$180 million reinvention
Fairmont Cheshire, The Mere, has architecture by Leach Rhodes Walker and interiors by Bergman Design House.
Marriott International partners with Fitwel for wellness solutions across its residential portfolio
Preidlhof Luxury DolceVita Resort to unveil new spa in February 2027
Places Leisure is working with Roberts Limbrick to build £60m wellness flagship in Basingstoke
Hoshino Resorts opens Kai Kusatsu as it expands the Kai onsen ryokan brand
Qiddiya and Populous share details of Saudi Arabia’s National Tennis Centre
Disney confirms US$30 billion investment programme as it highlights its economic impact
Until combines multiple disciplines at new Canary Wharf club
Sea Lanes opens following a partnership between The Eden Project and Canary Wharf Group
Bas Smets brings water and wilderness to Vitra
Expo 2030 Riyadh will create a permanent global destination
Luxury resort coming to Hunter Valley will have longevity spa
'Data chocolate', dreams made real and artworks shaped by visitors’ emotions: Refik Anadol’s AI art museum launches in Los Angeles
London Museum reveals 2026 opening date for new Smithfield home
BIG unveils Eve Music Hall as Croatia venue nears completion
Bob Rogers hands BRC to long-serving leadership team
Palazzo di Varignana launches family wellbeing and longevity retreat in Emilia Romagna
Anasa Wellness and Spa debuts at Patmos Aktis as it joins Marriott
Design-led Koru Health Club combines high-performance training with recovery
Wellness care hospital opens in Vilnius with innovative spa and hospitality concept
Universal and Puy du Fou projects point to rise of Oxford–Cambridge corridor
A proposed Puy du Fou development near Bicester and Universal Destinations and Experiences’ planned resort in Bedford are emerging as part of a wider transformation of the Oxford–Cambridge Growth Corridor into a major centre for UK leisure and tourism investment.
For years, the corridor has been associated primarily with science, technology, housing and university-led economic growth. However, the clustering of large-scale visitor attraction projects along the























