Technogym
Technogym
Technogym

Fitness First Asia partners Wexer to deliver digital membership

by Deven Pamben | 09 Aug 2017

Fitness First Asia has launched a digital membership for both members and non-members in a bid to broaden the reach of its brand and inspire people to stay active.

Working in partnership with fit-tech company Wexer, the digital membership is delivered through the CustomFit app, Fitness First’s version of the Wexer Mobile app. The Wexer app was created as a white label solution for operators to extend their reach beyond the four walls of the gym.

The CustomFit app allows Fitness First to live-stream group fitness classes from its clubs, direct to users wherever they are, and provide a library of hundreds of on-demand virtual classes.

Additional modules in the app include a workout builder, class bookings, challenges, results-focused programmes and a tool for personal trainers to formulate workout plans for their clients.

Simon Flint, chief executive of Evolution Wellness – the parent company for Fitness First Asia - said: “Fitness First understands that in today’s busy life there may be occasions where members won’t always be able to make it to the gym, so we want to provide tools and content which will allow them to stay on track with their fitness regimen.

“We’re keen to continue to help keep people inspired wherever they may be – at home, at work, or while travelling – through fitness-rich experiences.”

Paul Bowman, Wexer chief executive, added: “Our key objective is to help clubs stay relevant in a world where consumers are increasingly looking online for fitness inspiration and content.

“Wexer Mobile is a digital extension of the club’s offering. It allows the operator to maintain its relationship with members 24/7, while also expanding the reach of the business by engaging a new cohort of non-gym-goers.”

Read our recent interview with Simon Flint in the July edition of Health Club Management

Asia  Mobile  Digital 
Related stories
31 May 2017

Virtual fitness boosts member retention, says research

30 May 2017

Fitness First launches triathlon training ground

01 Mar 2017

Fitness club merger sees creation of Evolution Wellness

03 Feb 2017

Wexer partners with Move 123 to launch virtual training concepts

23 Nov 2016

Wexer acquires ClubVirtual

Fitness First Asia has launched a digital membership for both members and non-members in a bid to broaden the reach of its brand and inspire people to stay active. Working in partnership with fit-tech company Wexer, the digital membership is delivered through the CustomFit app, Fitness First’s version of the Wexer Mobile app. The Wexer app was created as a white label solution for operators to extend their reach beyond
HAF,PTS
Flint says Evolution is keen to continue to help keep members inspired through fitness-rich experiences / Evolution Wellness
More news
News stories: 1 - 30 of 7635     
 
 
 
News stories: 1 - 30 of 7635     
 
 
 
company profile
Company profile: Gharieni Group GmbH
We strive for a seamless integration of functional equipment to create an unparalleled and memorable experience for clients.
videos
BluGalaxy a Division of Blu Spas
Blu Spas
This animation showcases the beautiful concept design of BluGalaxy Spa.
Try cladmag for free!
Sign up with CLAD to receive our regular ezine, instant news alerts, free digital subscriptions to CLADweek, CLADmag and CLADbook and to request a free sample of the next issue of CLADmag.
sign up
features
Spa and wellness specialist Alberto Apostoli was responsible for the interiors
"Wellness embraces the entire holiday experience"

The design of the newly-opened Lefay Resort and Spa Dolomitti in Italy aims to celebrate and protect its spectacular surroundings

The project to restore Houson’s Memorial Park is ongoing
Thomas Woltz
"I am very proud of stewarding the largest public space to be built in Manhattan in a century"

The Wall Street Journal’s Design Innovator of the Year on designing the gardens at Hudson Yards and looking to the Native Americans for ideas on how to create a resilient future

Catalogue Gallery
Click on a catalogue to view it online
To advertise in our catalogue gallery: call +44(0)1462 431385
features
Earthy tones and natural materials create a relaxed feel
"Sam was such a champion for the team, and my goal is simply to carry that same torch"

As Blackberry Mountain resort opens in Tennessee, we find out why the project is a deeply personal one for owner Mary Celeste Beall

The Smog Free Project turns smog into jewellery
"I want to demonstrate that creativity is our true capital as humans "

Rather than feeling fearful and helpless about the future, we must design a way out of the environmental problems we have created, argues the innovative Dutch designer, artist and inventor Daan Roosegaarde

features
Stephen Barrett (left) 
and John McElgunn (right) were both made partners at RSHP in 2016
"Leisure space – public space – is at the very root of democracy, and architecture is about democracy"

As RSHP completes its latest cultural project, we speak to two of its partners about why Richard Rogers isn’t leaving his succession to chance

Elina Grigoriou
Elina Grigoriou
"Temperature, noise level and colour affect our stress levels. As designers we should be asking ourselves, how do these things match up?"

The London-based interior designer and wellness expert hopes her new book will help readers understand how to design with wellbeing in mind

cladkit product news
Jaffe Holden helps bring Academy Museum of Motion Pictures alive
Jaffe Holden provided architectural acoustics for the Academy Museum
Magali Robathan
Acoustical consulting firm Jaffe Holden provided architectural acoustics and audio/video design services for the recently opened Academy Museum of Motion ...
Móz Designs columns anchor the world’s largest indoor aquarium
The design of the columns was inspired by the sea
Magali Robathan
After a two-year renovation, Oakland-based metal experts Móz Designs have unveiled their inclusion in Georgia Aquarium’s new shark gallery. Located ...
Christie laser projectors power new Five Senses Bubble dome theatre
The dome aims to integrate technology with arts and culture
Magali Robathan
Christie® GS Series 1DLP® laser projectors are delivering vivid and lifelike visuals in a new dome theatre located in Xiong’an ...
cladkit product news
Siminetti unveils first glimpses of Mother of Pearl decorative surfaces inspired by the four seasons
The new winter design is finished with naturally occurring hexagonal patterns found in snowflakes
Megan Whitby
Siminetti has collaborated with British designer Chrisanna London to create a luxury Mother of Pearl decorative surface range inspired by ...
Cosm unveils Experience Centre with ‘one of a kind’ LED dome
The new Experience Centre houses a 20m LED dome
Magali Robathan
Cosm, a global technology company that builds end-to-end solutions for immersive experiences, has unveiled its Experience Centre which houses a ...
Diamond balloon concept merges tourist attraction with advertising billboard
Magali Robathan
A group of Dutch engineers have presented a new attractions concept that combines a flying observation cabin with LED digital ...
cladkit product news
Fabio Alemanno Design uses elegant semi-precious stones to create memorable spa experiences
Alemanno believes the stones are well-placed in the spa environment thanks to their capacity to positively support physical and mental health
Megan Whitby
Fabio Alemanno Design has expanded its collection with semi-precious stones to enhance spas, wellness facilities, hotels and private residences. The ...
LianTronics’ glasses-free 3D Star Trek LED screen attracts attention
Magali Robathan
LianTronics’ giant curved LED wall with stunning glasses-less 3D spaceship display effect has attracted many on the street of Chengdu, ...
Eden project uses drones to spell out climate change warning
Magali Robathan
Almost 300 drones were used to signal an environmental message above the Eden Project’s biomes, during the UN Climate Change ...
x
Sign up with CLAD for regular news updates
Technogym
Technogym