Anantara opens first IV drip bar in partnership with Verita Healthcare Group
– William E Heinecke
Anantara Hotels, Resorts and Spas has stepped into the world of integrated health and wellness with the introduction of its first IV drip bar, VIVID by Verita Health clinic, at Anantara Siam Bangkok Hotel.
The new opening is a product of Anantara's joint venture with Singapore-based Verita Healthcare Group to create a global network of integrated, property-based health centres.
This clinic is the first in a trio of facilities to open, with the second site due to open at Anantara Riverside Bangkok Resort in 2021 and the third at Anantara Layan Phuket Resort.
According to VIVID’s team, it recognises everyone as a unique individual and is committed to creating a bespoke experience using a host of IV infusions as well as oxygen therapy, light therapy and anti-ageing cosmetic treatments.
Whether it is for preparation or recovery, the IV menu offers a variety of solutions designed to meet the demands of everyday life, ranging from relieving symptoms of jetlag, burnout or beauty concerns.
Packed full of vitamins and nutrients, immune-boosting IV therapies are claimed to protect users from unwanted illnesses, common viruses and other bacteria.
Other proposed benefits include enhancing mental clarity, supporting the immune system, anti-ageing effects, relieving fatigue, boosting the metabolism and providing more energy to enhance overall wellbeing.
The clinic's menu also offers targetted treatments for beauty concerns using IV booster shots and pushes that work to reduce the signs of ageing, brighten skin, combat free radicals and improve skin tone.
“We’re excited to welcome Verita Healthcare Group to Bangkok, my home, and also the global capital of medical and wellness tourism,” said William E Heinecke, chair and founder of Minor International, Anantara’s parent company.
“This partnership represents the coming together of one of the world’s largest and fastest-growing luxury hotel brands with the world’s largest and fastest-growing Next Generation Healthcare group.”
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