AS Roma partners with Disney to announce plans for new stadium
by Jessica Tasman-Jones | 03 Jan 2013
AS Roma president James Pallotta, Gruppo ParsItalia's Luca Parnasi and AS Roma chief executive Italo Zanzi celebrating the stadium announcement
A 60,000-seat capacity stadium is planned for Rome, Italy, as a home ground for football club AS Roma, which has recently signed a six-year partnership deal with entertainment giant Disney.
The club, which is trying to attract a new generation of American fans, made its announcement at Disney’s ESPN Wide World of Sports Complex in Florida, US.
Commercial real estate firm Cushman & Wakefield supported the Italian club in the selection of the stadium location in Tor di Valle, in the city’s southwest.
AS Roma have shared Stadio Olimpico with city rivals Lazio since 1960 and are set to move to their dedicated home ground before the 2016-2017 season.
Chief executive of Grupo ParsItalia, the real estate firm managing the project, Luca Parnasi, said the stadium would not only strengthen the team’s global presence but create more than 1,000 jobs over 24 months.
AS Roma president Jim Pallota said Disney was a natural partner for the club as they aim to become the international football team of choice.
The team’s merchandise is now available in Disney stores across the US.
A 60,000-seat capacity stadium is planned for Rome, Italy, as a home ground for football club AS Roma, which has recently signed a six-year partnership deal with entertainment giant Disney. The club, which is trying to attract a new generation of American fans, made its announcement at Disney’s ESPN Wide World of Sports Complex in Florida, US. Commercial real estate firm Cushman & Wakefield supported the Italian club in the
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