Technogym opens retail store in Los Angeles
Technogym has opened the latest of its consumer-facing retail store concepts in Los Angeles, US.
The two-floor store, covering 3,500sq ft, is located in the heart of the West Hollywood Design District and will showcase the full range of Technogym's equipment and services.
Specifically targeting the high-end consumer market, the store will allow people to access and discover the company's at-home products and solutions.
Staff at the site will include experienced personal trainers and interior designers, who will provide assistance with bespoke home-gym projects and personalised consultations.
The opening forms part of Technogym's strategy to increasingly target the direct-to-consumer market, which has experienced a boom in the past year as a result of the coronavirus pandemic.
"The opening of the Los Angeles store is part of our overall retail project that includes the direct presence of Technogym in the main cities around the world," Technogym said.
Similar stores are located – or planned – for Milan, New York, Madrid, Dubai, Mexico City, Doha, Vienna, Zurich and Moscow. There is also a dedicated space inside the famous Harrod’s department store in London.
Technogym Los AngelesUniversity of Stirling opens doors to £20m sports centre and health club
Technogym reveals new format for Let's Move For A Better World
FEATURE: Sponsored briefing – Technogym's Excite Live: The only fully connected and immersive content experience
Aman sister brand Janu debuts in Tokyo with four-floor urban wellness retreat
€38m geothermal spa and leisure centre to revitalise Croatian city of Bjelovar
Two Santani eco-friendly wellness resorts coming to Oman, partnered with Omran Group
Kerzner shows confidence in its Siro wellness hotel concept, revealing plans to open 100
Ritz-Carlton, Portland unveils skyline spa inspired by unfolding petals of a rose
Rogers Stirk Harbour & Partners are just one of the names behind The Emory hotel London and Surrenne private members club
Peninsula Hot Springs unveils AUS$11.7m sister site in Australian outback
IWBI creates WELL for residential programme to inspire healthy living environments
Conrad Orlando unveils water-inspired spa oasis amid billion-dollar Evermore Resort complex
Studio A+ realises striking urban hot springs retreat in China's Shanxi Province
Populous reveals plans for major e-sports arena in Saudi Arabia
Wake The Tiger launches new 1,000sq m expansion
Othership CEO envisions its urban bathhouses in every city in North America
Merlin teams up with Hasbro and Lego to create Peppa Pig experiences
SHA Wellness unveils highly-anticipated Mexico outpost
One&Only One Za’abeel opens in Dubai featuring striking design by Nikken Sekkei
Luxury spa hotel, Calcot Manor, creates new Grain Store health club
'World's largest' indoor ski centre by 10 Design slated to open in 2025
Murrayshall Country Estate awarded planning permission for multi-million-pound spa and leisure centre
Aman's Janu hotel by Pelli Clarke & Partners will have 4,000sq m of wellness space
Therme Group confirms Incheon Golden Harbor location for South Korean wellbeing resort
Universal Studios eyes the UK for first European resort
King of Bhutan unveils masterplan for Mindfulness City, designed by BIG, Arup and Cistri
Rural locations are the next frontier for expansion for the health club sector
Tonik Associates designs new suburban model for high-end Third Space health and wellness club
Aman sister brand Janu launching in Tokyo in 2024 with design by Denniston's Jean-Michel Gathy
The Peninsula London unveils Peter Marino-designed spa inspired by London’s famous parks
First glimpses revealed of Mandarin Oriental, Mayfair's subterranean spa retreat
"Architecture is alive" says Ma Yansong, as Shenzhen art museum opens exhibition showcasing work of MAD Architects
SHA Mexico to debut in January 2024 with genome-inspired design by Sordo Madaleno
Why shouldn’t sports facilities be beautiful? Across Asia, architects are creating landmark buildings for the public, discovers Christopher de Wolf