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Vietnam: Noor Design completes Adrian Zecha's first Azerai beach resort

by Megan Whitby | 31 Mar 2021
Noor Design undertook the work of transforming the former Princess D'Annam Resort into Azerai's first beach resort
Azerai Ke Ga Bay has 46 rooms and luxury facilities, including a 10-room spa
The resort has a new solar farm, new energy-efficient air-conditioning systems and low-energy LED lights fittings
Adrian Zecha was the original founder of the luxury Aman Resort collection. Azerai is his new brand
Credit: Courtesy of David Hodkinson
We wanted to create a more contemporary and pure design look
– David Hodkinson

Hotelier Adrian Zecha, founder of Aman resorts, has expanded his Azerai brand with a new barefoot luxury destination and spa in Southeastern Vietnam.

Named Azerai Ke Ga Bay, the beachfront retreat has come to fruition after an extensive makeover of the former Princess D’Annam Resort & Spa.

The resort comprises 46 suites and a newly refreshed oceanfront spa with an aesthetic defined by clean minimalism.

“We wanted to create a more contemporary and pure design look,” explained David Hodkinson, partner at Noor Design, the Ho Chi Minh City-based architecture and design firm responsible for remodelling the resort.

“Azerai Ke Ga Bay takes design cues from a modernist Vietnamese architectural aesthetic – one of the key elements was to open up the rather enclosed and insular spaces of the former resort, connecting them to the landscape and surroundings,” Hodkinson said.

Noor Design worked with indigenous Vietnamese materials to breathe new life into the resort, such as locally-sourced natural stone and timber.

Other nods toward Vietnamese design include woven rattan and seagrass matting, pebble-wash flooring using local sand and pebbles, paint colours inspired by nearby rock formations and craftsworks made by local artisans.

Steven Scott, executive director at Azerai Resorts, said the goal was to replan the interior design, opening areas to more natural light and encouraging seamless indoor-to-outdoor living spaces, both in the guest suites and public areas.

“There are many unique features in the resort, but one of my favourites is the connection between the beachfront pool and terraces with the landscape, beach and sea beyond,” Scott said.

“The open-stepped wall gives an unblocked view out towards the sea, creating a theatre auditorium feeling, with the sea and sky as the stage.”

As part of the renovation, the resort’s four swimming pools were all retiled and wide gradual steps were installed, allowing guests more places to sit and relax in the water, while the 10 treatment room spa was overhauled and extended, with details evoking a soothing sense of nature and tranquil atmosphere.

The wellness facility features new relaxation spaces, a beauty studio and a gym fitted with cardiovascular and strength-training equipment.

“The spa has been designed as its own entity with a processional entranceway, so as guests arrive, their journey begins at a small welcome pavilion from which they walk a frangipani-lined pathway to the main spa building," said Hodkinson.

“The materials and tones in the spa emanate their surroundings, with a neutral colour palette inspired by the beach's rocks and sand which vary in colour from a light orange-brown through to a dusty pink."

A calming water feature anchors the spa which is flanked by separate male and female areas, each with its own reception, lounge, relaxation area, changing area, sauna, steamroom and treatment rooms.

Azerai also decided to install a solar farm, new energy-efficient air-conditioning systems and low-energy LED lights fittings.

Azerai Ke Ga Bay marks the brand’s first beach resort and joins Azerai La Residence, Hue, a historic city resort overlooking the Perfume River in Vietnam’s former imperial capital, and Azerai Can Tho, a peaceful retreat set on a lush islet in the Mekong Delta.

Azerai  Adrian Zecha  Aman  Noor Design 
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Hotelier Adrian Zecha, founder of Aman resorts, has expanded his Azerai brand with a new barefoot luxury destination and spa in Southeastern Vietnam. Named Azerai Ke Ga Bay, the beachfront retreat has come to fruition after an extensive makeover of the former Princess D’Annam Resort & Spa. The resort comprises 46 suites and a newly refreshed oceanfront spa with an aesthetic defined by clean minimalism. “We wanted to create a
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The resort comprises 46 suites and a newly refreshed oceanfront spa with a stylish aesthetic defined by clean minimalism / Courtesy of Azerai Resorts
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Company profile: Blu Spas, Inc.
Since the 1998 launch of spa & wellness design and planning company Blu Spas, Cary Collier, Doug Chambers and their international team have provided solutions for a wide variety of projects, including hotels, resorts, clubs, mixed-use and residential properties. 
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