Nike inspired by Russia's street football culture for multipurpose World Cup sports park

With the eyes of the world on football in Russia, I can’t think of a better time to open such an incredible sports facility
– Ronaldo

To celebrate the start of the World Cup in Russia, sports giant Nike has partnered with KOSMOS Architects to create an outdoor football court in Moscow inspired by the traditional Russian ‘korobka’ – courtyard cages for street matches.

The 4,700sq m (50,600sq ft) Nike BOX Msk in Gorky Park can be used for a variety of sports and pursuits – from basketball to gym training, running and yoga – but the design is influenced by the facilities where many Russian footballers developed their skills.

The venue has been covered with urban art to reflect its dual purpose “as an ultimate sports playground and a hub for creativity, community programming and partnerships.”

“The park has always been a magnet for sport and cultural expression and this is something we have actively tried to encourage,” said Marina Lylchuk, director of Gorky Park. “We were happy to work with Nike to create this fantastic new facility for the people of Moscow. It’s a welcome addition to Gorky Park and we are sure it will prove hugely popular.”

Around 7,300 hours of sport classes will take place at the Nike BOX Msk in its first year. This summer it will host the Korobka Rebels football tournament for 3,000 male and female players across U17 and U21 levels. It will also be used by the Children Sport Foundation, which brings sport and play into schools, and Perspektiva, which gives young people with and without physical disabilities the chance to play together.

The project has been developed alongside Strelka KB, an organisation that aims to instigate a qualitative change in Russia’s urban landscape.

Opening the facility, former Brazilian footballer, and World Cup star, Ronaldo said: “With the eyes of the world on football in Russia, I can’t think of a better time to open such an incredible sports facility. I know the passion and love fans have for the game and the launch of Box MSK will inspire the youth of Moscow to play more sport.”

This is not the first time Nike has embraced the world of architecture. It has previously created sci-fi tinged pop-up running hubs in Shanghai’s Times Square and opened a “reimagined running track” in the centre of Manila, where sprinters could race against their own avatars in a venue shaped like a huge sole print. It has also collaborated with artist Kaws to cover two of New York’s community basketball courts with his signature brightly-coloured murals.

Nike  KOSMOS Architects  Moscow  korobka  Nike BOX Msk  Gorky Park  Ronaldo 
Related stories

'Extraterrestrial design' and passion for running collide at Nike's futuristic pop-up gyms

Nike partners with artist Kaws to create bold and beautiful New York basketball courts

Race your own avatar: Nike partners with BBH to create ‘reimagined running track’ in Manila

Nike HQ expansion inspired by human movement and strength

To celebrate the start of the World Cup in Russia, sports giant Nike has partnered with KOSMOS Architects to create an outdoor football court in Moscow inspired by the traditional Russian ‘korobka’ – courtyard cages for street matches. The 4,700sq m (50,600sq ft) Nike BOX Msk in Gorky Park can be used for a variety of sports and pursuits – from basketball to gym training, running and yoga – but
CLD,SAR,HAF,ARC,DES
 Nike has partnered with KOSMOS Architects to create an outdoor football court in Moscow inspired by the traditional Russian ‘korobka’ caged pitches / Nike
More news
News stories: 1 - 30 of 7019     
 
 
 
News stories: 1 - 30 of 7019     
 
 
 
company profile
Company profile: Willmott Dixon
Willmott Dixon delivers the social infrastructure that people depend on in their daily lives. We partner with our customers to focus on the services they want to provide, not just the building we construct, and we are committed to achieving a higher social purpose through our work.
Try cladmag for free!
Sign up with CLAD to receive our regular ezine, instant news alerts, free digital subscriptions to CLADweek, CLADmag and CLADbook and to request a free sample of the next issue of CLADmag.
sign up
The treatment rooms look out onto the jungle and cenote
"True luxury is about preserving the soul of an incredible destination"

KimMegsonvisitstheaward-winning ChabléYucatánResort&Spa

The architectural concept was inspired by the desert rose
Jean Nouvel Architect
"It has spaces inside that exist nowhere else"

On the National Museum of Qatar

features
Vincent Callebaut Architects are behind the design of the 
The Gate Heliopolis
Cucinelli set up his business in the medieval hamlet of Solomeo and later began 
to restore and rebuild it
"It would be great if today’s men left as a legacy for the future some architectural and humanistic monuments for the next hundred, three hundred, one thousand years"

BrunelloCucinelli has madehisfortune from cashmere and has used hiswealthto restoreandrevive theItalian hamlet he callshome. Wefindout more

The Battersea Power Station site is currently being redeveloped
"Infrastructure is the manifestation of our collective investment in the functioning of our urban places"

FromLA'sRiver Projectto thetransformationof NewYork’s Erie CanalBuro Happold'sAliceShay explores some of the world's mostinnovativeadaptivereuseprojects

Mahdavi designed pastel interiors for the recently opened Laduree store and cafe in Tokyo
After working for Christian Liaigre in Paris, Mahdavi launched her practice in 1999
"I never thought it was a talent. I just did it very naturally, without thinking"

The ‘queen of colour’ on her nomadic childhood, being fearless and choosing the exact right shade of pink for the Sketch Gallery restaurant

cladkit product news
ZHD'S MEW Coffee Table explores relationship between surface and structure
The MEW Coffee Table is described as an investigation into the relationship between surface and structure
Lauren Heath-Jones
Zaha Hadid Design has partnered with Italian furniture design firm Sawaya & Moroni to create the Mew Coffee Table. The ...
Crown overhaul changing rooms at Saunton Sands spa
Crown Sports Lockers installed rain of Nebraska Oak clothes lockers with RFID Digilocks in the changing rooms
Lauren Heath-Jones
Saunton Sands Hotel in Devon, UK, has completed a £2m expansion of its spa and wellness facilities. The upgrade included ...
Duravit launches Tempano shower trays
The Tempano trays feature a state-of-the-art design that combines a linear slope with a high drainage rate
Lauren Heath-Jones
Duravit, a Germany-based bathroom fixtures company, has launched Tempano, a series of easy-to-install shower trays for the home. Available in ...
cladkit product news
Mater partners with Ditzel family to create eco-friendly furniture using reclaimed plastic
The furniture uses plastic from recycled fishing nets
Lauren Heath-Jones
Mater, an ethical design brand based in Denmark, has launched a furniture collection made from plastic reclaimed from the ocean. ...
Alusid's Sequel collection combines craftsmanship and sustainability says founder
The Sequel collection is billed as the 'most waste-efficient and sustainable' on the market
Lauren Heath-Jones
Alusid, a creator of eco-friendly surfaces, has partnered with Parkside to launch the Sequel range, the brand's first collection of ...
BD Barcelona Design reveals Cristallo by the late Alessandro Mendini
Cristallo was the last design from acclaimed designer and architect Alessandro Mendini
Lauren Heath-Jones
Design Studio BD Barcelona Design has released Cristallo, a limited-edition cabinet designed by the late architect and designer Alessandro Mendini, ...
cladkit product news
Paul Kelley pushes 'technical boundaries' with modular furniture cube system
The system is designed to enable users to create multifunctional, adaptable pieces, where they are in complete control of the design and function of their furniture
Lauren Heath-Jones
British designer Paul Kelley has created a modular magnetic cube furniture system that enables users to create multifunctional, adaptable pieces, ...
nea studio showcase seaweed's design potential with hand-crafted algae lamps
The seaweed lamps were inspired by Edwards Anker's ethos of incorporating local and organic materials in her designs to give them a sense of place
Lauren Heath-Jones
Nina Edwards Anker, a Brooklyn-based designer and founder of architecture and design practice nea studio, has created a new collection ...
Tom Dixon Studio to relaunch iconic Pylon chair
Pylon was first designed more than 20 years ago
Lauren Heath-Jones
Originally conceived in his metal workshop in the early 90's, the Pylon chair was Dixon's attempt to create the world's ...
x
Sign up with CLAD for regular news updates
x
Email this to a friend or colleague
I am happy for Leisure Media to contact me occasionally by email and understand that I can opt out at any time.
Nike inspired by Russia's street football culture for multipurpose World Cup sports park
To celebrate the start of the World Cup in Russia, sports giant Nike has partnered with KOSMOS Architects to create an outdoor football court in Moscow inspired by the traditional Russian ‘korobka’ – courtyard cages for street matches.