ISPA Conference & Expo
ISPA Conference & Expo
ISPA Conference & Expo

Nike inspired by Russia's street football culture for multipurpose World Cup sports park

With the eyes of the world on football in Russia, I can’t think of a better time to open such an incredible sports facility
– Ronaldo

To celebrate the start of the World Cup in Russia, sports giant Nike has partnered with KOSMOS Architects to create an outdoor football court in Moscow inspired by the traditional Russian ‘korobka’ – courtyard cages for street matches.

The 4,700sq m (50,600sq ft) Nike BOX Msk in Gorky Park can be used for a variety of sports and pursuits – from basketball to gym training, running and yoga – but the design is influenced by the facilities where many Russian footballers developed their skills.

The venue has been covered with urban art to reflect its dual purpose “as an ultimate sports playground and a hub for creativity, community programming and partnerships.”

“The park has always been a magnet for sport and cultural expression and this is something we have actively tried to encourage,” said Marina Lylchuk, director of Gorky Park. “We were happy to work with Nike to create this fantastic new facility for the people of Moscow. It’s a welcome addition to Gorky Park and we are sure it will prove hugely popular.”

Around 7,300 hours of sport classes will take place at the Nike BOX Msk in its first year. This summer it will host the Korobka Rebels football tournament for 3,000 male and female players across U17 and U21 levels. It will also be used by the Children Sport Foundation, which brings sport and play into schools, and Perspektiva, which gives young people with and without physical disabilities the chance to play together.

The project has been developed alongside Strelka KB, an organisation that aims to instigate a qualitative change in Russia’s urban landscape.

Opening the facility, former Brazilian footballer, and World Cup star, Ronaldo said: “With the eyes of the world on football in Russia, I can’t think of a better time to open such an incredible sports facility. I know the passion and love fans have for the game and the launch of Box MSK will inspire the youth of Moscow to play more sport.”

This is not the first time Nike has embraced the world of architecture. It has previously created sci-fi tinged pop-up running hubs in Shanghai’s Times Square and opened a “reimagined running track” in the centre of Manila, where sprinters could race against their own avatars in a venue shaped like a huge sole print. It has also collaborated with artist Kaws to cover two of New York’s community basketball courts with his signature brightly-coloured murals.

Nike  KOSMOS Architects  Moscow  korobka  Nike BOX Msk  Gorky Park  Ronaldo 
Related stories
17 Feb 2017

'Extraterrestrial design' and passion for running collide at Nike's futuristic pop-up gyms

23 Nov 2016

Nike partners with artist Kaws to create bold and beautiful New York basketball courts

14 Sep 2016

Race your own avatar: Nike partners with BBH to create ‘reimagined running track’ in Manila

01 Feb 2016

Nike HQ expansion inspired by human movement and strength

To celebrate the start of the World Cup in Russia, sports giant Nike has partnered with KOSMOS Architects to create an outdoor football court in Moscow inspired by the traditional Russian ‘korobka’ – courtyard cages for street matches. The 4,700sq m (50,600sq ft) Nike BOX Msk in Gorky Park can be used for a variety of sports and pursuits – from basketball to gym training, running and yoga – but
CLD,SAR,HAF,ARC,DES
 Nike has partnered with KOSMOS Architects to create an outdoor football court in Moscow inspired by the traditional Russian ‘korobka’ caged pitches / Nike
More news
News stories: 1 - 30 of 7781     
 
 
 
News stories: 1 - 30 of 7781     
 
 
 
company profile
Company profile: TLEE Spas + Wellness
TLEE Spas + Wellness is a globally recognised spa design and consulting firm created in 2010 by Tracy Lee.
Try cladmag for free!
Sign up with CLAD to receive our regular ezine, instant news alerts, free digital subscriptions to CLADweek, CLADmag and CLADbook and to request a free sample of the next issue of CLADmag.
sign up
Snohetta’s underwater restaurant
"Should a thousand year wave occur, you’ll be completely safe"

A sneak preview of one of the world’s largest underwater restaurants

Multiple vaults could be linked together to form flexible spaces; The pilot project is based in Rwanda; The project builds on Foster + Partners’ experience designing airports
The Norman Foster Foundation promotes ‘interdisciplinary thinking and research’
"The Droneport project is about doing more with less"

The Norman Foster Foundation presents the Droneport

Catalogue Gallery
Click on a catalogue to view it online
To advertise in our catalogue gallery: call +44(0)1462 431385
features
Ruya opened in Dubai in November 2016
Norden studied architecture at Westminster, before joining C&P in 1997. She completed her MA at the Royal College of Art in 2000
"We didn’t want in-your-face sporting references; just subtle things that allow you to tell a story"

The Conran & Partners director outlines the trends shaping hospitality design

Grigoriou’s interiors work focuses on boosting wellbeing and reducing stress
Elina Grigoriou
"Temperature, noise level and colour affect our stress levels. As designers we should be asking ourselves, how do these things match up?"

The London-based interior designer and wellness expert hopes her new book will help readers understand how to design with wellbeing in mind

Levete said she respected the museum’s ’radical’ commitment to daring and innovation
AL_A’s design concept for the project was to ‘make visible the invisible through large moves and small details alike’
"There is no other institution that would be quite so audacious in its commission"

Pulls off the V&A's new £55m courtyard

features
Judges praised Manuelle Gautrand for her suprising, bold urban architecture
"I have tried to use my European roots to re-enchant architecture and our cities"

On winning the 2017 European Prize for Architecture

CLAD people: Kanye West
West announced the donation to the Roden Crater after a recent visit
"We will all live in Turrell spaces one day"

Musician Kanye West to help fund the still unfinished Roden Crater, designed by American artist James Turrell

cladkit product news
Jaffe Holden helps bring Academy Museum of Motion Pictures alive
Jaffe Holden provided architectural acoustics for the Academy Museum
Magali Robathan
Acoustical consulting firm Jaffe Holden provided architectural acoustics and audio/video design services for the recently opened Academy Museum of Motion ...
Alberto Apostoli and Newform collaborate to launch the A.Zeta showerhead
The showerhead offers two modes; rainfall or waterfall
Megan Whitby
Italian architect Alberto Apostoli has renewed his partnership with Newform – an Italian wellness company – and designed A.Zeta. A.Zeta ...
Eden project uses drones to spell out climate change warning
Magali Robathan
Almost 300 drones were used to signal an environmental message above the Eden Project’s biomes, during the UN Climate Change ...
cladkit product news
Codelocks develops new glass door smart lock
The new lock model allows facilities and building managers to create and manage access via an app or online portal
Megan Whitby
Codelocks has launched its first glass door smart lock to bring intelligent access control to modern spa, leisure, fitness and ...
Koto Design introduces wood-fired hot tub
Koto is known for crafting modular, energy-neutral cabins and homes
Katie Barnes
A striking wood-fired hot tub has been unveiled by Koto, an architecture and design studio which has a passion for ...
Siminetti unveils iridescent decorative panelling range inspired by plants
The Clematis design
Megan Whitby
The Botanicals is Siminetti’s newest Mother of Pearl decorative panelling collection, inspired by the distinctive patterns found in botany and ...
cladkit product news
Eco Resort Network conference to convene in Mauritius this May
The event will be hosted in the Mauritius in 2024
Megan Whitby
Hospitality industry event Eco Resort Network is set to take place at the Ravenala Attitude Hotel, Turtle Bay, Mauritius, from ...
Alberto Apostoli designs tech-forward Wellness Therapy furniture collection for Varaschin
The furniture collection draws on absolute geometries, pure lines, neutral colours and strong references to nature
Megan Whitby
Furniture manufacturer Varaschin has unveiled the new Wellness Therapy range, designed by Italian spa and wellness architect and designer Alberto ...
Mather & Co and ITV unite to create Coronation Street Experience
Mather & Co has transformed the visitor centre into the ultimate haven for ardent Coronation Street viewers
Magali Robathan
Experience designers, Mather & Co, have orchestrated a remarkable collaboration with ITV to unveil the new Coronation Street Experience, a ...
x
Sign up with CLAD for regular news updates
x
Email this to a friend or colleague
I am happy for Leisure Media to contact me occasionally by email and understand that I can opt out at any time.
Nike inspired by Russia's street football culture for multipurpose World Cup sports park
To celebrate the start of the World Cup in Russia, sports giant Nike has partnered with KOSMOS Architects to create an outdoor football court in Moscow inspired by the traditional Russian ‘korobka’ – courtyard cages for street matches.
ISPA Conference & Expo
ISPA Conference & Expo