ISPA Conference & Expo
ISPA Conference & Expo
ISPA Conference & Expo

Last word

Marianne Shillingford

Used cleverly, the right paint can encourage the users of our spaces to relax, socialise, be more active and sleep better, the creative director of Dulux tells Stu Robarts


As the creative director for Dulux in the UK, Marianne Shillingford is an authority on the power of colour, but her focus is often on the way it can make us feel and behave as much as the aesthetic value of different colour schemes.

“A lot of our research is about creating palettes of colours and working with lighting designers, flooring designers and architects on paint design and product design to create palettes of colours that really enhance wellbeing,” she says.

“Wellbeing can be about having somewhere where you get a chance to be comfortable and de-stress – so those kinds of colours can be soft and soothing – but it can also be about colours that invite people to get together and chat, or about re-energising colours.”

Much of the work carried out by Shillingford and her team at Dulux involves designing palettes and recommending products for different sectors based on what the desired outcome is, rather than just the desired aesthetic.

She explains: “In the sports and fitness category, it’s key to have durable surfaces for heavy wear and a colour scheme that helps to enhance and promote energy levels in different workout spaces – to motivate and stimulate in the gym and to calm and relax in the yoga studio.

“In a hotel, the needs will be a little different, although durability will be key and the aesthetic will be working much harder to establish a unique look and feel, to stimulate appetite in the restaurant, relaxation in the lounge areas and restful sleep in bedrooms.”

Not only are colour palettes and paint properties chosen based on sectors, they are specifically created for them. “Each of our colour ranges has been designed with specific sectors in mind from education to leisure, with a richness of research that can positively affect how people feel and respond in a space,” she says. “This occupant-centred approach to designing colours and products gives professionals a hugely valuable tool in creating spaces that are much more than beautiful and practical.

“Our paints and coatings contain different technologies that suit the demands of specific projects and surfaces. They provide a range of sustainable solutions like super durability that increases the decorating lifecycle and saves costs on maintenance, high light reflectance that saves energy and enhances the appearance of space, and thermal properties that help to reduce heating costs.

“The technology involved in paint is extraordinary. It’s a smart product now.”

Gallery
Click on an image to open the image gallery
company profile
Company profile: Alliance Leisure
The company’s core business is the provision of facility development and support for local authorities, educational establishments and leisure trusts that want to improve or expand the leisure products and services they offer.
Try cladmag for free!
Sign up with CLAD to receive our regular ezine, instant news alerts, free digital subscriptions to CLADweek, CLADmag and CLADbook and to request a free sample of the next issue of CLADmag.
sign up
features
Experience the euphoria retreat
"Come to Euphoria Retreat if you’re looking for a full health-boost, you’ll leave feeling completely rejuvenated"

Wellbeing Escapes and Well Home have partnered to bring you this special offer for the Euphoria Retreat in Greece

CopenHill is a “crystal clear example of hedonistic sustainability,” says BIG founder Bjarke Ingels
"It was born from the sheer anxiety of having to submit something brilliant in a very short timescale"

How a moment of desperation led to BIG’s CopenHill, the clean power plant that’s doubling as a skiing and leisure destination. Magali Robathan speaks to the architects that made it happen

James Corner Field Architects are part of the team behind the revamp of Chicago’s Navy Pier
James Corner
"Landscape is something personally experienced, almost subconsciously"

Landscape architects are the unsung heroes shaping our public realm, says the High Line designer

Catalogue Gallery
Click on a catalogue to view it online
To advertise in our catalogue gallery: call +44(0)1462 431385
Some 1,100 trees of 
23 different species will line the building façades
Stefano Boeri is working on a number of major green schemes in China
"We’re creating new spheres, where people, trees and animals can coexist in an environment of wellness"

On how the vertical forest model promotes wellness

The museum consists of four galleries, built into the surrounding sand dunes
Finn Norkjaer
"The Tirpitz Museum is very special. We have created a very clean and simple building, and we’ve been very honest with the materials."

On the Tirpitz Museum and his love of music

The Huntington Beach club is inspired by the local surf culture
Aaron Richter worked for Starwood and Ian Schrager before joining Equinox in 2008
"We’ve been working on the hotel concept for about three years now, and it’s almost ready to reveal."

As high end fitness chain Equinox prepares to enter the hotel market, its VP of design sets out his plans

cladkit product news
Eden project uses drones to spell out climate change warning
Magali Robathan
Almost 300 drones were used to signal an environmental message above the Eden Project’s biomes, during the UN Climate Change ...
Codelocks develops new glass door smart lock
The new lock model allows facilities and building managers to create and manage access via an app or online portal
Megan Whitby
Codelocks has launched its first glass door smart lock to bring intelligent access control to modern spa, leisure, fitness and ...
Mather & Co and ITV unite to create Coronation Street Experience
Mather & Co has transformed the visitor centre into the ultimate haven for ardent Coronation Street viewers
Magali Robathan
Experience designers, Mather & Co, have orchestrated a remarkable collaboration with ITV to unveil the new Coronation Street Experience, a ...
cladkit product news
Alberto Apostoli and Newform collaborate to launch the A.Zeta showerhead
The showerhead offers two modes; rainfall or waterfall
Megan Whitby
Italian architect Alberto Apostoli has renewed his partnership with Newform – an Italian wellness company – and designed A.Zeta. A.Zeta ...
Koto Design introduces wood-fired hot tub
Koto is known for crafting modular, energy-neutral cabins and homes
Katie Barnes
A striking wood-fired hot tub has been unveiled by Koto, an architecture and design studio which has a passion for ...
Alberto Apostoli designs tech-forward Wellness Therapy furniture collection for Varaschin
The furniture collection draws on absolute geometries, pure lines, neutral colours and strong references to nature
Megan Whitby
Furniture manufacturer Varaschin has unveiled the new Wellness Therapy range, designed by Italian spa and wellness architect and designer Alberto ...
cladkit product news
Eco Resort Network conference to convene in Mauritius this May
The event will be hosted in the Mauritius in 2024
Megan Whitby
Hospitality industry event Eco Resort Network is set to take place at the Ravenala Attitude Hotel, Turtle Bay, Mauritius, from ...
Jaffe Holden helps bring Academy Museum of Motion Pictures alive
Jaffe Holden provided architectural acoustics for the Academy Museum
Magali Robathan
Acoustical consulting firm Jaffe Holden provided architectural acoustics and audio/video design services for the recently opened Academy Museum of Motion ...
Siminetti unveils iridescent decorative panelling range inspired by plants
The Clematis design
Megan Whitby
The Botanicals is Siminetti’s newest Mother of Pearl decorative panelling collection, inspired by the distinctive patterns found in botany and ...
ISPA Conference & Expo
ISPA Conference & Expo