CLAD people

Veronica Schreibeis

Founder Vera Iconica Architecture


Veronica Schreibeis Smith, CEO and founding principal of Vera Iconica Architecture, has spoken to CLAD about her mission to get wellness architecture on the agenda of the wider architecture community.

Schreibeis Smith will be moderating a Wellness Architecture Forum and Global Wellness Institute Roundtable on the topic in Jackson Hole, Wyoming, in September 2018.

Making the case for an urgent need to improve on the “typically toxic and wasteful conventions standard in the building industry”, Schreibeis Smith said: “The population has never been sicker than it is today. Our bodies are constantly surrounded by chemicals and toxins in our foods and environments. Our ability to remain healthy is like a rain barrel...we can handle a lot, but when our exposure gets too high, we overflow and start seeing environmental stressors manifest as illness or disease.

“From an economic standpoint [wellness architecture] makes sense. Well building developers are assuming a 10 to15 per cent cost increase for healthier building materials and systems. This is recouped by charging a premium for the real estate, as the end users justify this by valuing their health and wellbeing.”

Schreibeis Smith defined wellness architecture as: “The art and science of designing the built environment to empower people to thrive across all dimensions of wellbeing (physical, mental, spiritual, emotional, social and environmental).”

Asked how architects can sell the idea of wellness architecture to their clients, Schreibeis Smith said: “Wellness architecture is essentially an insurance policy to help empower clients to live the lifestyle they aspire to and promote physical and mental long term health. Lifestyle is influenced through ‘nudge architecture’, a practice that uses environmental psychology to help shift behaviour patterns. 

“Physical and mental health is influenced by designing with materials that purify the air, or designs with appropriate daylighting to nourish circadian rhythms which leads to healthy hormone production that can assist in the prevention of disease and illness.”

Vera Iconica Architecture was set up by Veronica Schreibeis Smith in 2010 in Jackson Hole, Wyoming, with a focus on ‘how environments impact human wellbeing and planet earth’. The practice recently merged with Peruvian firm Luis Longhi Architecture. Ongoing projects include the Hotel Valle Sagrado in Cuzco, Peru.

Gallery
Click on an image to open the image gallery
company profile
Company profile: Polin Waterparks
Design, engineering, manufacturing, installation of waterslides, waterparks and waterplay attractions. Polin has perfected hundreds of exclusive and successful projects all around the world: outdoor parks, indoor parks and hotel/resort packages, regardless of the project’s size.
Try cladmag for free!
Sign up with CLAD to receive our regular ezine, instant news alerts, free digital subscriptions to CLADweek, CLADmag and CLADbook and to request a free sample of the next issue of CLADmag.
sign up
Clarity
"We want to create the illusion that guests are entering another world when they arrive at the resort"

An Icelandic spa retreat inspired by surrealist folk tales

Catalogue Gallery
Click on a catalogue to view it online
To advertise in our catalogue gallery: call +44(0)1462 431385
features
Scott Lee designed the family’s residence, the first LEED-H certified home in Marin County, US
Scott Lee became president of SB Architects in 2000. Tracy Lee founded TLee Spas in 2015
"We design to connect the guest to the place, positioning people at the centre of the design"

Architect Scott Lee and spa consultant Tracey Lee on marrying the worlds of design and wellness in a series of interesting projects

Urban Regeneration: New life
"Infrastructure is the manifestation of our collective investment in the functioning of our urban places"

FromLA'sRiver Projectto thetransformationof NewYork’s Erie CanalBuro Happold'sAliceShay explores some of the world's mostinnovativeadaptivereuseprojects

Ed Ng and Terence Ngan founded AB Concepts in 1999 in Hong Kong. The practice has three offices
Ed Ng
"Of all hospitality design, we feel that F&B is the most fun. You can be creative and it’s where you get all the limelight"

When ABConcept’s co-founder got The brief for the Four Seasons’ Mei Ume restaurant, he jumped straight on the plane to London. He tells us why

features
NYC-based designer Clodagh
"We were blown away by the light, colours and endless fields of grape vines"

The designer of Six Senses' first European resort

It took three months to install the capsules on to the mountainside. They offer amazing views
Mountain climbing guide Ario Ferri created the capsules
"Installing the sleeping capsules took ropes, pulleys, cables...and lots of guts"

Installing sleeping capsules on the side of a Peruvian cliff

The auditorium ceiling panels can be raised, lowered and angled differently, giving the venue flexibility to host a wide range of performances
Ben van Berkel
"Making buildings more healthy is definitely the future"

UNStudio’s Ben van Berkel shares what he’s learned from projects including the Mercedes- Benz Museum and the Theatre de Stoep

cladkit product news
Koto Design introduces wood-fired hot tub
Koto is known for crafting modular, energy-neutral cabins and homes
Katie Barnes
A striking wood-fired hot tub has been unveiled by Koto, an architecture and design studio which has a passion for ...
Siminetti unveils iridescent decorative panelling range inspired by plants
The Clematis design
Megan Whitby
The Botanicals is Siminetti’s newest Mother of Pearl decorative panelling collection, inspired by the distinctive patterns found in botany and ...
Mather & Co and ITV unite to create Coronation Street Experience
Mather & Co has transformed the visitor centre into the ultimate haven for ardent Coronation Street viewers
Magali Robathan
Experience designers, Mather & Co, have orchestrated a remarkable collaboration with ITV to unveil the new Coronation Street Experience, a ...
cladkit product news
Alberto Apostoli designs tech-forward Wellness Therapy furniture collection for Varaschin
The furniture collection draws on absolute geometries, pure lines, neutral colours and strong references to nature
Megan Whitby
Furniture manufacturer Varaschin has unveiled the new Wellness Therapy range, designed by Italian spa and wellness architect and designer Alberto ...
Codelocks develops new glass door smart lock
The new lock model allows facilities and building managers to create and manage access via an app or online portal
Megan Whitby
Codelocks has launched its first glass door smart lock to bring intelligent access control to modern spa, leisure, fitness and ...
Eden project uses drones to spell out climate change warning
Magali Robathan
Almost 300 drones were used to signal an environmental message above the Eden Project’s biomes, during the UN Climate Change ...
cladkit product news
Eco Resort Network conference to convene in Mauritius this May
The event will be hosted in the Mauritius in 2024
Megan Whitby
Hospitality industry event Eco Resort Network is set to take place at the Ravenala Attitude Hotel, Turtle Bay, Mauritius, from ...
CSI Design Expo Americas 2024 announces new Attractions & Entertainment Technology Zone
The event will allow buyers and suppliers to meet
Magali Robathan
Cruise Ship Interiors (CSI) invites cruise lines, shipyards, design studios, outfitters, and suppliers to take part in CSI Design Expo ...
Alberto Apostoli and Newform collaborate to launch the A.Zeta showerhead
The showerhead offers two modes; rainfall or waterfall
Megan Whitby
Italian architect Alberto Apostoli has renewed his partnership with Newform – an Italian wellness company – and designed A.Zeta. A.Zeta ...