Avatar news
News stories: 1 - 4 of 4
IAAPA 17: Disney legend Joe Rohde reveals secrets to storytelling with IPs
by Tom Anstey | 20 Nov 2017
Veteran Walt Disney Imagineer Joe Rohde has revealed his secret to storytelling in theme parks, saying that to successfully utilise an IP, attractions creators must put visitors at the centre of their own immersive fantasy world. Recently celebrating the launch of his latest Disney project – Pandora ‘The World of Avatar’ at Orlando’s Animal Kingdom – Rhode said that creators of attractions based on film IPs such as Avatar or
Disney delivers 'the impossible' with debut of Avatar land at Animal Kingdom
by Tom Anstey | 24 May 2017
Disney has celebrated the launch of its new Avatar land at Animal Kingdom with the operator marking the occasion by hosting a ‘Dedication of Pandora’ at the Orlando theme park. Based on the world of the 2009 Avatar movie, the striking ‘Pandora – The World of Avatar’ covers roughly 12 acres (48,500sq m) and feature multiple rides and attractions, entertainment, audio-animatronics, 3-D holograms as well as retail, food and beverage
Week's top news: Heatherwick unveils design for NYC's Hudson Yards, Nike's avatar running track and a new museum from Peter Zumthor
by Kim Megson | 17 Sep 2016
Here are some of the stories that appeared on CLAD this week, from a trio of mini forests being installed across London to Thomas Heatherwick’s latest high-profile landmark. Monday • Architect Asif Khan is bringing tiny forests to the streets of London for the city’s design festival. Read here. • Sports architects Populous are aiming to secure 10 major projects in China over the next five years as the nation
Race your own avatar: Nike partners with BBH to create ‘reimagined running track’ in Manila
by Kim Megson | 14 Sep 2016
The design studio at Bartle Bogle Hegarty Singapore and global sportswear giant Nike have joined forces to open a “reimagined running track” in the centre of Manila where sprinters can race against themselves. The Unlimited Stadium was a shaped as a huge sole print of Nike's newest footwear release, the Lunar Epic. The 200m track was lined with an LED screen, and up to 30 runners at a time were
News stories: 1 - 4 of 4
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