Premier Global and Pure Gym launch PT Career Experience
– Rebecca Passmore
Training provider Premier Global NASM and budget operator Pure Gym have partnered to launch a national Personal Trainer Career Experience.
The new service will offer students working towards their PT certification a chance to understand and experience the role of a personal trainer, with practical experience and bespoke advice from the UK’s largest gym chain.
Before the end of the first two weeks of study towards their qualification, students opting-in to the Career Experience receive an introductory call from the gym manager at the Pure Gym site they pre-selected.
The initial contact is a chance for both parties to get to know each other. The student can then ask questions, while the gym manager is able to learn about the student’s motivations and career aspirations – ensuring any advice and practical experience provided is tailored to support these.
Once the student has completed Level 2 certification, qualifying them as a gym instructor, they are invited into the gym for some club experience to gain insight into the daily operation of a gym floor.
"It is no secret that attracting and retaining personal trainers remains one of the industry’s biggest challenges,’ said Jason Hussain, employer engagement manager, Premier Global NASM.
"We identified a need to create a learning environment where students can place their study content into the context of real life.
"This means that when they arrive on the gym floor as a qualified PT, they are more prepared for the task ahead and also have an understanding of the peripheral skills they need to succeed.
"Our objective is always to deliver an aspirational learning experience that produces the most job-ready and highly regarded professionals in the industry, equipped to develop rewarding and financially sustainable careers.
"This innovative Career Experience, developed in partnership with the team at Pure Gym, adds a new and valuable dimension to the learning journey, creating a unique opportunity for the student to engage with the sector’s largest fitness chain, even before they qualify.
"While there is no obligation on either side to formalise a relationship post qualification, the connection strengthens the opportunity to facilitate this should both parties wish.”
Rebecca Passmore, COO at Pure Gym, added: “Pairing actual ‘on the floor’ experience with more traditional training methods helps to bring the role to life.
"As students approach the end of their training with Premier Global NASM, they are offered a meeting with a Pure Gym Manager with the Gym Manager at their chosen Pure Gym site. This Career Experience is not just about enhancing the learning experience. It is also about creating a career pathway for fitness professionals that will help us attract and retain talent.”
So far, more than 330 students have enrolled on the service and are now benefiting from a direct and connection with Pure Gym as they work towards their Level 3 Personal Trainer certification.
The Career Service is an extension of the existing partnership between Pure Gym and Premier Global NASM, launched earlier this year, which provides Pure Gym PTs with exclusive discounts on continual professional development (CPD) modules and the opportunity for Premier Global NASM to promote its training to Pure Gym members.
Premier Global NASM secures lucrative Pure Gym deal
Latest Leisure Opportunities news round-up is now live!
FEATURE: Promotional feature – BLK Box
FEATURE: Promotional feature – Premier Global
FEATURE: Promotional feature – Premier Global NASM
BIG unveils Eve Music Hall as Croatia venue nears completion
Bob Rogers hands BRC to long-serving leadership team
Wellness care hospital opens in Vilnius with innovative spa and hospitality concept
Universal and Puy du Fou projects point to rise of Oxford–Cambridge corridor
A proposed Puy du Fou development near Bicester and Universal Destinations and Experiences’ planned resort in Bedford are emerging as part of a wider transformation of the Oxford–Cambridge Growth Corridor into a major centre for UK leisure and tourism investment.
For years, the corridor has been associated primarily with science, technology, housing and university-led economic growth. However, the clustering of large-scale visitor attraction projects along the
All-inclusive eco-wellness development Auko to open near Vietnam’s Son Doong caves
Shedd Aquarium upgrades its visitor experience with new Immersion Theater
Shedd Aquarium has opened the Immersion Theater developed in partnership with SimEx-Iwerks, as part of a wider strategy to enhance the guest experience and create additional revenue opportunities.
The attraction has transformed the aquarium’s Phelps Auditorium into a multi-sensory venue combining panoramic projection, environmental effects and interactive technology.
A new pre-show area allows visitors to engage with augmented reality marine animals before entering the
Mandarin Oriental announces standalone Mansions-branded residences for Abu Dhabi
MCR is planning a luxury hotel for London's BT Tower
Joy as a radical act: Yinka Ilori launches solo exhibition celebrating the rebellious power of spreading happiness
Work gets underway on Madrid's €800 million leisure complex
Work is underway in Madrid on one of Europe’s most significant multi-functional complexes, combining sport, entertainment, culture and education.
The €800 million initiative to regenerate the former Olympic Aquatic Centre in the north-east of the city, next to the Riyadh Air Metropolitano stadium, is being led by Barsento – a joint venture between Live Nation Entertainment, Oak View Group and Atlético de Madrid. The project will
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Four Seasons’ Naples Beach Club opens 2,800sq m Sanctuary spa inspired by indigenous Calusa people
Orient Express Corinthian to host Ocean Rebirth wellness retreat in collaboration with Guerlain
Famed London nightclub, Tramp, launches Tramp Health
First look: Miraval opens on the Red Sea in Saudi Arabia
Hainan Science Museum by Ma Yansong, opens in China
A new science museum has opened to the public in Haikou after attracting more than 350,000 visitors during a four-month soft opening period.
Designed by Ma Yansong and his practice MAD Architects, the Hainan Science Museum is located on the edge of Wuyuan River National Wetland Park and has already recorded peak attendance of more than 5,800 visitors in a single day.
Commissioned by
Zannier Île De Bendor launches with design by Hardel Le Bihan Architectes
Sæl Spa readies for launch in London: “a modern British sanctuary”
Immersive art bathhouse Submersive announces debut location in Austin
Construction begins on regenerative wellness destination The Shenandoah Nature Resort
Royal Caribbean reveals record-breaking cruise ship
V&A East opens in London
David Geffen galleries open at LACMA
New venue The Lands by Capella includes a longevity centre to complement sister hotel Capella Sydney
World of Frozen launches at Disneyland Paris
Pical Resort by Valamar reveals first Croatian spa under the ESPA brand
Mandarin Oriental creates end-to-end Egyptian journey with two new hotels and first-ever luxury river cruise
Designers Mendil + Meyer launch new division called Lām Concepts for strategic wellness projects
Wilderness Bisate in Rwanda reveals brand’s second Sanctuary spa
4a Architekten shares details of wellness extension at Salinarium Bad Dürkheim Thermal Spa
