Milwaukee Brewers announces plans for Allan Selig Experience
Baseball team the Milwaukee Brewers has announced plans for a new fan experience at its Miller Park home – a state-of-the-art attraction to honour retiring Major League Baseball (MLB) commissioner and former Brewers owner, Allan Selig.
The Selig Experience exhibit will feature a multimedia presentation that tells the story of Selig’s role in saving MLB in Milwaukee, his efforts to bring the Brewers into the city and his work to promote and grow the game in his home town.
“Commissioner Selig is the one person who ensured that the city of Milwaukee would continue as a Major League City, even when others had virtually lost hope,” said Brewers COO, Rick Schlesinger.
“We want to mark his legacy with much more than a museum, and we believe the Selig Experience will tell his story in one of the most unique fan attractions in all of sports.”
The year-round attraction covers 1,400sq ft (130sq m) and will include items from Selig’s tenure as Brewers owner. The main multimedia show, produced by BRC Imagination Arts, builds to a 3D encounter with Selig inside a reproduction of his stadium office.
BRC was recently recognised for its work at the THEA awards, picking up the prize for Outstanding Corporate Brand-land for The Story Garden at the Amorepacific Beauty Campus in Gyeonggi-do, South Korea. The 10,000sq ft (929sq m) multi-storey botanical garden, reflecting the company’s commitment to nature and plant-based ingredients.
UAE’s first Dior Spa debuts in Dubai at Dorchester Collection’s newest hotel, The Lana
Europe's premier Evian Spa unveiled at Hôtel Royal in France
Clinique La Prairie unveils health resort in China after two-year project
GoCo Health Innovation City in Sweden plans to lead the world in delivering wellness and new science
Four Seasons announces luxury wellness resort and residences at Amaala
Aman sister brand Janu debuts in Tokyo with four-floor urban wellness retreat
€38m geothermal spa and leisure centre to revitalise Croatian city of Bjelovar
Two Santani eco-friendly wellness resorts coming to Oman, partnered with Omran Group
Kerzner shows confidence in its Siro wellness hotel concept, revealing plans to open 100
Ritz-Carlton, Portland unveils skyline spa inspired by unfolding petals of a rose
Rogers Stirk Harbour & Partners are just one of the names behind The Emory hotel London and Surrenne private members club
Peninsula Hot Springs unveils AUS$11.7m sister site in Australian outback
IWBI creates WELL for residential programme to inspire healthy living environments
Conrad Orlando unveils water-inspired spa oasis amid billion-dollar Evermore Resort complex
Studio A+ realises striking urban hot springs retreat in China's Shanxi Province
Populous reveals plans for major e-sports arena in Saudi Arabia
Wake The Tiger launches new 1,000sq m expansion
Othership CEO envisions its urban bathhouses in every city in North America
Merlin teams up with Hasbro and Lego to create Peppa Pig experiences
SHA Wellness unveils highly-anticipated Mexico outpost
One&Only One Za’abeel opens in Dubai featuring striking design by Nikken Sekkei
Luxury spa hotel, Calcot Manor, creates new Grain Store health club
'World's largest' indoor ski centre by 10 Design slated to open in 2025
Murrayshall Country Estate awarded planning permission for multi-million-pound spa and leisure centre
Aman's Janu hotel by Pelli Clarke & Partners will have 4,000sq m of wellness space
Therme Group confirms Incheon Golden Harbor location for South Korean wellbeing resort
Universal Studios eyes the UK for first European resort
King of Bhutan unveils masterplan for Mindfulness City, designed by BIG, Arup and Cistri
Rural locations are the next frontier for expansion for the health club sector
Tonik Associates designs new suburban model for high-end Third Space health and wellness club
From Nobu Restaurants and Ian Schrager’s latest hotel to Imagination Playgrounds and the set design for The Rocky Horror Show, US architect and designer David Rockwell always keeps it fresh. He tells us the secrets of his creativity