Inbalans and comfort zone partner for new space in Riga
by Jane Kitchen | 29 Jan 2016
The Inbalans comfort zone space Riga is located in a prime central location that’s part of the Berg Bazaar Quarter, surrounded by cafes, restaurants and shops / Inbalans
Spa development company Inbalans has teamed up with skincare brand comfort zone for a new space in the heart of the Latvian capital city of Riga.
“It felt like a perfect marriage,” Alla Sokolova, founder and CEO of Inbalans, told Spa Opportunities. “We’ve been working with comfort zone for three years at Amber Spa (located in Jurmala, Latvia, which Inbalans manages), and we felt we were completely aligned in terms of philosophy, and the way we’re growing and developing and working towards a sustainable future.”
The Inbalans comfort zone space Riga is located in a prime central location that’s part of the Berg Bazaar Quarter, surrounded by cafes, restaurants and shops, said Sokolova, and is designed to promote a holistic, healthy and sustainable lifestyle. It had a soft opening last month, with plans for a full grand opening in March.
This is the first branded comfort zone space, and features two treatment rooms spread over two floors, dedicated to the Italian skincare brand – one for facial care and another large room with a separate shower for full body treatments, such as peelings, scrubs and wraps.
Part of comfort zone’s programme includes combining skincare analysis and recommendations with lifestyle advice, said Sokolova, including home care, food and diet plans and exercise plans with exact movements.
“It’s very lifestyle-oriented and holistic,” she explained.
The space also includes a relaxation room and interactive wellness studio that can be used for workshops, seminars and meetings that will help promote the holistically healthy lifestyle.
Inbalans and comfort zone are also working with many companies in the area to create corporate wellness programmes and host seminars at the location, said Sokolova, and partnering with area hotels that don’t have spas to offer treatments at the space.
Italian-made comfort zone-branded furniture is featured throughout, including shelving, reception desks and massage tables from Lemi.
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Spa development company Inbalans has teamed up with skincare brand comfort zone for a new space in the heart of the Latvian capital city of Riga. “It felt like a perfect marriage,” Alla Sokolova, founder and CEO of Inbalans, told Spa Opportunities. “We’ve been working with comfort zone for three years at Amber Spa (located in Jurmala, Latvia, which Inbalans manages), and we felt we were completely aligned in terms
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"Culture is the beating heart of this project"
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