Avatar exhibit to go on global tour in 2016 ahead of sequel's release
by Tom Anstey | 29 Apr 2015
The travelling exhibition is being overseen by Avatar director James Cameron
Marketing company Global Experience Specialists and film producers Twentieth Century Fox are teaming up to create an interactive touring exhibition based on the 2009 blockbuster Avatar.
Preparing a worldwide tour in 2016 ahead of the franchise’s planned sequel, the 10,000sq ft (929sq m) exhibition will showcase the unique creatures and environments of the fictional world of Pandora, the setting of the first film, which is the highest-grossing movie of all time, drawing US$2.8bn (€2.6bn, £1.8bn) at the box-office.
As with the Avatar Land coming to Disney World Florida’s Magic Kingdom, Avatar director James Cameron is consulting on the travelling exhibition, as is producer Jon Landau.
“Bringing the world of Pandora to life and comparing it to the wonders of our own planet, the Avatar exhibition will bring together immersive new storytelling and science in a tangible, engaging forum," said Jeffrey Godsick, president of Twentieth Century Fox Consumer Products.
“As we expand the Avatar story world, we look for compelling ways to connect with our current – and future – fans,” said Kathy Franklin, president of franchise development for Lightstorm Entertainment, which produced the film. “This exhibition is an ideal way to share new and exciting insights into life on Pandora that we hope will inspire guests during their visit and beyond.”
At present, locations for the travelling exhibition have not been revealed, though it is understood the tour will travel from country to country.
Follow the author on Twitter: @TomAnstey
12 Jun 2014
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Avatar land planned for Disney World
Marketing company Global Experience Specialists and film producers Twentieth Century Fox are teaming up to create an interactive touring exhibition based on the 2009 blockbuster Avatar. Preparing a worldwide tour in 2016 ahead of the franchise’s planned sequel, the 10,000sq ft (929sq m) exhibition will showcase the unique creatures and environments of the fictional world of Pandora, the setting of the first film, which is the highest-grossing movie of all
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