Scape launches city-scale augmented reality to create immersion for use in experience design

Technology company Scape Technologies has gathered street-level data for 100 cities around the world, that it says can be used to create a new baseline for 3D mapping and enable city-wide augmented reality applications.

The collection of more than two billion images has been taken by the company's local teams and will help the transition to electronic devices of the near future, in which cameras don't just take pictures but actually see.

The company's ScapeKit tech, recognises the precise location of mobile devices outdoors, allowing AR content to be placed in exact geographic locations, enabling experience designers to create more immersive experiences via AR headsets.

This technology will also be used in self-driving vehicles, delivery robots and drones, all of which need to interpret the physical environment in more detail than ever before.

Scape believes therefore that a "new class of map" is required ‒ one that is "image-centric and can be used by devices to understand where they are and what's around them".

Cities included in Scape's project so far include London, New York, San Francisco, Rio de Janeiro, Sydney, Paris, Moscow and Tokyo. The company said the images will be processed by its Vision Engine world-scale mapping pipeline, which builds and references three-dimensional HD maps from ordinary images, in the cloud.

The Scape system is different from Google's Street View, explained Scape co-founder and CEO Edward Miller, in an interview with PC Mag.

Google's system was built for humans to be able to visually identify locations, while the new data is intended as a "map for machines".

Miller was asked what Scape is doing differently from Pokemon Go's landmark AR app. He said: "That app generated a large proportion of the revenue in AR today, so it's understandable how much attention it received. But do you remember the trailer they ran when the app first got released? That promised full-scale AR and painted a picture of the world and what it could be.

"I believe Scape can fulfil that potential and bring it to life, going much further than Pokemon Go was able, due to the constraints of GPS. We'll be using not only cloud-based map generation, but also deep semantics and networked devices to provide a true city-scale AR future."

Scape Technologies  3D mapping  augmented reality  
Related stories
22 Jun 2018

National Geographic uses augmented reality to create world's first open-air planetarium in Canada

22 Mar 2017

Apple boss Tim Cook eyes augmented reality technology as next big thing

12 Jan 2017

Google plans to distribute AR platform Tango to museums worldwide

14 Sep 2016

Augmented reality market to be worth three times as much as virtual reality by 2020, says report

Technology company Scape Technologies has gathered street-level data for 100 cities around the world, that it says can be used to create a new baseline for 3D mapping and enable city-wide augmented reality applications. The collection of more than two billion images has been taken by the company's local teams and will help the transition to electronic devices of the near future, in which cameras don't just take pictures but
CLD,VAT,DES,TEC
Large scale AR executions will be possible with Scape's city-wide data / Scape Technologies
More news
News stories: 1 - 30 of 7504     
 
 
 
News stories: 1 - 30 of 7504     
 
 
 
company profile
Company profile: Starpool
Starpool is recognised as a leading company in spa design. Along with its business model based on careful planning, excellent products and outstanding services, Starpool is introducing its idea of wellbeing to the world.
Try cladmag for free!
Sign up with CLAD to receive our regular ezine, instant news alerts, free digital subscriptions to CLADweek, CLADmag and CLADbook and to request a free sample of the next issue of CLADmag.
sign up
features
Marianne Shillingford
"The technology involved in paint is extraordinary"

Used cleverly, colour has the power to influence how people use the spaces they inhabit, says the creative director of Dulux

Reclaimed oak floorboards have been used throughout
"Sam was such a champion for the team, and my goal is simply to carry that same torch"

As Blackberry Mountain resort opens in Tennessee, we find out why the project is a deeply personal one for owner Mary Celeste Beall

SHL are revitalising Boston’s World Trade Center hotel and conference facility
"Most clients are very focused on how buildings are used and experienced as the primary design driver"

The MD of Schmidt Hammer Lassen and the CEO of PerkinsWill tell us why their merger will help create smarter buildings driven by human behaviour

Catalogue Gallery
Click on a catalogue to view it online
To advertise in our catalogue gallery: call +44(0)1462 431385
Francis graduated as a landscape architect in Belgium. He returned to Lebanon in 1993
"I believe gardens are where the soul rests"

With a focus on desert landscapes and collaborations with Zaha Hadid and OMA, the principal of Francis Landscapes has a deep belief in the power of nature

CF Møller’s Storkeengen climate adaption project will see the creation of a new public nature park
"Funding woes and murky timelines are common problems. It can be easier to make a difference one small project at a time"

From parks designed to mitigate the effects of flooding to warming huts for one of the world’s coldest cities, these projects have been designed for increasingly extreme climates

cladkit product news
Tom Dixon collaborates with Prolicht to launch CODE lighting range
The product has three LED light sources: Dot, Dash and Grid
Megan Whitby
British designer, Tom Dixon, and Austrian architectural lighting specialists, Prolicht, have collaborated to unveil a new lighting range. Called CODE, ...
BIG partners with Louis Poulsen for new lighting collection
The Keglen collection is made up of four different pendants
Lauren Heath-Jones
BIG Ideas, the technology arm of renowned architecture firm Bjarke Ingles Group (BIG), has partnered with Danish lighting manufacturer Louis ...
1885 Lounge at St Mary's Stadium celebrates Southampton FC's history
Rainbow Design worked closely with KSS Architects to ensure the furniture matched the design vision
Lauren Heath-Jones
KSS Architects has partnered with Rainbow Design, a London-based furniture supplier, to create the 1885 Lounge at St Mary's Stadium, ...
cladkit product news
Daniel Svahn creates furniture collection using repurposed table tops
The Goodies But Oldies collection features three pieces made from repurposed MDF table tops
Lauren Heath-Jones
Daniel Svahn, a Stockholm-based furniture designer, has created a new range of sustainable furnishings, made from recycled MDF tabletops. Svahn, ...
Metalline transforms London hotel with bespoke aluminium fins
The aluminium fins will form the façade of the upcoming Minories Hotel in Aldgate, London
Lauren Heath-Jones
Metalline, an architectural metalwork specialist based in the UK, has created a range of bespoke 3D twisted metal fins for ...
Naval architect launches solar-powered floating pods
The Anthénea pod is a luxury floating suite that could be used as a spa or treatment suite
Lauren Heath-Jones
Naval architect Jean-Michel Ducancelle has designed a solar-powered floating hotel suite aimed at offering an eco-friendly and nomadic place for ...
cladkit product news
Canteen collection combines nostalgia with modern aesthetics
The Canteen collection was inspired by post-war British design techniques
Lauren Heath-Jones
Very Good & Proper (VG&P), a British furniture brand, has curated a new dining collection that combines traditional woodworking techniques ...
XTU concept imagines life in the clouds
XTU's X Cloud concept is part of the Future and the Arts: AI, Robotic, Cities, Life - How Humanity Will Live Tomorrow exhibition at the Mori Art Museum in Tokyo
Lauren Heath-Jones
XTU Architects, a Paris-based architecture firm, has released images and renderings of X Cloud, a new concept that showcase a ...
Barr + Wray to launch space saving hammam concept
Light shines through a striking central chandelier to create a feeling of movement
Katie Barnes
Smaller footprint. Maximum theatre. Those are the two main features of a new hammam concept being developed by wet spa ...
x
Sign up with CLAD for regular news updates