Attention Lego lovers – Europe's first Lego waterpark will be built in Italy
Architects who love Lego will be able to treat their families to a Lego holiday experience when a new Lego waterpark opens in Italy in 2020.
Gardaland has announced plans to open Europe's first Lego-branded waterpark, designed by Merlin Magic Making, with the multi-million dollar development set to open its doors next year.
Aimed at families with children aged two to twelve, the new addition to the Italian theme park and resort will be the first Lego waterpark inside a theme park which is not entirely Lego branded.
"The Lego brand is renowned globally and will undoubtedly contribute to strengthening Gardaland Resort’s position as a major European tourist destination, as well as confirming it as a top player for family entertainment", said Gardaland CEO, Aldo Maria Vigevani.
The news follows the recent £4.8bn (€5.35bn, USS$6.1bn) acquisition of Gardaland's parent company – Merlin Entertainments – which is in part owned by the Kirk Kristiansen family who also own the Lego brand.
As part of a consortium known as Bidco, the family (operating as Kirkibi) now owns 50 per cent of Merlin, with Blackstone Core Equity Partners and Canadian pension fund CPPIB jointly owning the other half of the company.
Merlin's partnership with Lego dates back to July 2005, when Blackstone acquired the Legoland theme parks portfolio from Kirkbi in a £259m deal which included four sites – in Germany, UK, Denmark and US – and a 176-bedroom Legoland hotel adjacent to the theme park in the Danish town of Billund. The recent acquisition brings these properties, and other Lego attraction developments, back under the Kirkbi umbrella.
"This is great news", said Paolo Lazzarin, general manager of Lego Italia," commenting on the development plans. "I’m certain that the waterpark will fill the young and adult builders who passionately follow Lego with joy."
This is the fifth Lego waterpark from Merlin, with others in California, Florida, Dubai and Malaysia and more planned.
Gardaland Europe Lego waterpark Italian Aldo Maria Vigevani Kirk Kristiansen Kirkibi Merlin Blackstone CPPIB Legoland Paolo LazzarinLego buys Merlin in a deal valuing it at US$7.49bn
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