Last word

Marianne Shillingford

Used cleverly, the right paint can encourage the users of our spaces to relax, socialise, be more active and sleep better, the creative director of Dulux tells Stu Robarts


As the creative director for Dulux in the UK, Marianne Shillingford is an authority on the power of colour, but her focus is often on the way it can make us feel and behave as much as the aesthetic value of different colour schemes.

“A lot of our research is about creating palettes of colours and working with lighting designers, flooring designers and architects on paint design and product design to create palettes of colours that really enhance wellbeing,” she says.

“Wellbeing can be about having somewhere where you get a chance to be comfortable and de-stress – so those kinds of colours can be soft and soothing – but it can also be about colours that invite people to get together and chat, or about re-energising colours.”

Much of the work carried out by Shillingford and her team at Dulux involves designing palettes and recommending products for different sectors based on what the desired outcome is, rather than just the desired aesthetic.

She explains: “In the sports and fitness category, it’s key to have durable surfaces for heavy wear and a colour scheme that helps to enhance and promote energy levels in different workout spaces – to motivate and stimulate in the gym and to calm and relax in the yoga studio.

“In a hotel, the needs will be a little different, although durability will be key and the aesthetic will be working much harder to establish a unique look and feel, to stimulate appetite in the restaurant, relaxation in the lounge areas and restful sleep in bedrooms.”

Not only are colour palettes and paint properties chosen based on sectors, they are specifically created for them. “Each of our colour ranges has been designed with specific sectors in mind from education to leisure, with a richness of research that can positively affect how people feel and respond in a space,” she says. “This occupant-centred approach to designing colours and products gives professionals a hugely valuable tool in creating spaces that are much more than beautiful and practical.

“Our paints and coatings contain different technologies that suit the demands of specific projects and surfaces. They provide a range of sustainable solutions like super durability that increases the decorating lifecycle and saves costs on maintenance, high light reflectance that saves energy and enhances the appearance of space, and thermal properties that help to reduce heating costs.

“The technology involved in paint is extraordinary. It’s a smart product now.”

Gallery
Click on an image to open the image gallery
company profile
Company profile: Barr + Wray Ltd
Founded in 1959, Barr + Wray is recognised as a world-leading provider of spa design, engineering and pool & spa equipment.
Try cladmag for free!
Sign up with CLAD to receive our regular ezine, instant news alerts, free digital subscriptions to CLADweek, CLADmag and CLADbook and to request a free sample of the next issue of CLADmag.
sign up
features
Krystall Hotel is designed to allow guests to view the Northern lights from their rooms
Architect Koen Olthuis
"I mean flexibility on a larger scale, where cities and urban planners are able to move a complete neighbourhood half a mile"

Architect Koen Olthuis says floating buildings will change the world

The house was built on the site of an old garage in a residential area of west London
"I firmly believe that homes are for children as much as they are for adults"

Alex Michaelis and his partner have seven children. He designed their home to be full of fun

Catalogue Gallery
Click on a catalogue to view it online
To advertise in our catalogue gallery: call +44(0)1462 431385
features
The buildings provide a strong visual contrast with their surroundings landscape
Peter Zumthor created three buildings at the site of the old Allmannajuvet zinc mines
"The designs portray the drudgery and strenuous nature of miners’ daily lives"

On his zinc mine museum in Norway

Atelier Ten are providing environmental consulting services for the Downtown Doha master plan, which includes a hotel, shopping mall and spa
Atelier Ten's Younha Rhee
"Pushing for more daylighting has led to overglazed buildings in the last two decades where visual comfort has been compromised"

Designing buildings that support wellbeing is a growing trend which will transform the way we think about architecture says Younha Rhee

It took three months to install the capsules on to the mountainside. They offer amazing views
Mountain climbing guide Ario Ferri created the capsules
"Installing the sleeping capsules took ropes, pulleys, cables...and lots of guts"

Installing sleeping capsules on the side of a Peruvian cliff

features
Rem Koolhaas Founder, OMA
"The complexity of the architecture will create a positive tension between the art and the architecture"

Architectural practice OMA have converted a former industrial complex in Milan, Italy, into a new home for designer Miuccia Prada’s Fondazione Prada. We speak to OMA's founder, Rem Koolhaas

Profile: Daan Roosegaarde
"I want to demonstrate that creativity is our true capital as humans "

Rather than feeling fearful and helpless about the future, we must design a way out of the environmental problems we have created, argues the innovative Dutch designer, artist and inventor Daan Roosegaarde

Montreal’s Esplanade Tranquille will feature 36 geothermal wells
"Funding woes and murky timelines are common problems. It can be easier to make a difference one small project at a time"

From parks designed to mitigate the effects of flooding to warming huts for one of the world’s coldest cities, these projects have been designed for increasingly extreme climates

cladkit product news
CSI Design Expo Americas 2024 announces new Attractions & Entertainment Technology Zone
The event will allow buyers and suppliers to meet
Magali Robathan
Cruise Ship Interiors (CSI) invites cruise lines, shipyards, design studios, outfitters, and suppliers to take part in CSI Design Expo ...
Alberto Apostoli and Newform collaborate to launch the A.Zeta showerhead
The showerhead offers two modes; rainfall or waterfall
Megan Whitby
Italian architect Alberto Apostoli has renewed his partnership with Newform – an Italian wellness company – and designed A.Zeta. A.Zeta ...
Mather & Co and ITV unite to create Coronation Street Experience
Mather & Co has transformed the visitor centre into the ultimate haven for ardent Coronation Street viewers
Magali Robathan
Experience designers, Mather & Co, have orchestrated a remarkable collaboration with ITV to unveil the new Coronation Street Experience, a ...
cladkit product news
Eden project uses drones to spell out climate change warning
Magali Robathan
Almost 300 drones were used to signal an environmental message above the Eden Project’s biomes, during the UN Climate Change ...
Codelocks develops new glass door smart lock
The new lock model allows facilities and building managers to create and manage access via an app or online portal
Megan Whitby
Codelocks has launched its first glass door smart lock to bring intelligent access control to modern spa, leisure, fitness and ...
Koto Design introduces wood-fired hot tub
Koto is known for crafting modular, energy-neutral cabins and homes
Katie Barnes
A striking wood-fired hot tub has been unveiled by Koto, an architecture and design studio which has a passion for ...
cladkit product news
Siminetti unveils iridescent decorative panelling range inspired by plants
The Clematis design
Megan Whitby
The Botanicals is Siminetti’s newest Mother of Pearl decorative panelling collection, inspired by the distinctive patterns found in botany and ...
Eco Resort Network conference to convene in Mauritius this May
The event will be hosted in the Mauritius in 2024
Megan Whitby
Hospitality industry event Eco Resort Network is set to take place at the Ravenala Attitude Hotel, Turtle Bay, Mauritius, from ...
Alberto Apostoli designs tech-forward Wellness Therapy furniture collection for Varaschin
The furniture collection draws on absolute geometries, pure lines, neutral colours and strong references to nature
Megan Whitby
Furniture manufacturer Varaschin has unveiled the new Wellness Therapy range, designed by Italian spa and wellness architect and designer Alberto ...