The Leisure Media Company Ltd
The Leisure Media Company Ltd
The Leisure Media Company Ltd

Pharrell's Toronto tower, Untitled, will be parametric, natural and universal

With water moving in the building the way it does, there's this continuous flow of motion that's recharging to people.
– Pharrell Williams

Untitled Toronto, the residential tower designed by musician Pharrell Williams in collaboration with IBI Group and U31, will combine parametric design, natural elements and "universal spaces" intended to act as a backdrop for the lifestyles of its residents.

The development will comprise two towers with a shared podium and was inspired by the concept of a jugalbandi – a performance in Indian classical music featuring an intricate duet between two solo musicians.

In this instance, lead architect at IBI Group Mansoor Kazerouni sought to intertwine the design of the building with Pharrell’s song Gust of Wind, shaping the balconies to match the song's waveform.

Kazerouni said: “We arrived at the concept fairly early in the process and worked with Pharrell to select a song that really meant something to him and could help bring this idea to life. There is a sophisticated, elemental feel to the building, which is why Gust of Wind works so well.

"Once we had the song, there was a lot of testing and iterating to find the right notes that would produce the most fluidity. What’s cool is as you go around the building, no two faces are the same. They all represent different moments from Gust of Wind."

The tower houses 751 condominium suites ranging from studios to three bedrooms, while a separate, adjacent building that is also part of the new development will house 413 homes split between affordable housing, mid-range and market units.

Residents at Untitled will have access to 32,000sq ft (3,000sq m) of amenities, including a wellness centre with a spa and an indoor-outdoor pool, a co-working garden lounge, a screening room, a kids club, a rec room, a social lounge and a private dining space with a sake tasting area.

The interior spaces were designed by Kelly Cray of U31 to convey a sense of universality.

Cray explained: "The palette is fairly unique in how it emphasizes darker tones balanced with natural materials. They combine to create these really compelling environments. Everything is engineered towards supporting the function of the room. When we transition into the gym or the rec room, the palette shifts to brighter tones in specific spaces to encourage activity and play."

Williams said: "To me, the key elements were water and space. With water moving in the building the way it does, there's this continuous flow of motion that's recharging to people. Certain places just hit us as humans, reminding us that we're alive."

Units at Untitled are due to go on sale next year.

Pharrell Williams  Toronto  tower  residential 
Untitled Toronto, the residential tower designed by musician Pharrell Williams in collaboration with IBI Group and U31, will combine parametric design, natural elements and "universal spaces" intended to act as a backdrop for the lifestyles of its residents. The development will comprise two towers with a shared podium and was inspired by the concept of a jugalbandi – a performance in Indian classical music featuring an intricate duet between two
CLD,PRO,ARC,DES,DEV
The tower's balconies were shaped to match the waveform of Pharrell's song Gust of Wind / Norm Li
More news
News stories: 1 - 30 of 7794     
 
 
 
News stories: 1 - 30 of 7794     
 
 
 
company profile
Company profile: TLEE Spas + Wellness
Having designed and managed some of the most renowned spas in the world, Tracy has carved out a reputation of steady leadership and innovation recognised throughout the industry.
Try cladmag for free!
Sign up with CLAD to receive our regular ezine, instant news alerts, free digital subscriptions to CLADweek, CLADmag and CLADbook and to request a free sample of the next issue of CLADmag.
sign up
features
Emilio Perez
"The idea of selling a better lifestyle has been rooted in everything that has happened in Miami over the past 80 to 100 years. Chad Oppenheim"

It’s always been a city with a big personality and the new projects taking shape in Miami are as bold and ambitious as ever. Alice Davis investigates

The hotel has been built in an old pulmonary hospital, which closed in the 70s
Matteo Thun
"To transform a state-protected island into a luxury resort and park meant looking for new solutions while respecting nature and history"

The Isola delle Rose has a rich history and an enviable location. Matteo Thun knew he had to capitalise on both with the design of the JW Marriott Venice Resort & Spa

BIG’s design for Google’s Charleston East Campus aims to foster a sense of community
Daniel Sundlin
"What defines BIG’s style of visual communication is that our diagrams clearly capture the essence of our projects, meaning that it’s very easy for people who don’t know our projects well to understand them."

The vision for Google's UK and US HQs

Catalogue Gallery
Click on a catalogue to view it online
To advertise in our catalogue gallery: call +44(0)1462 431385
features
Conventional kitchen
"I’ve used my own life as a living lab to study the hurdles from a busy career mom’s perspective"

Veronica Schreibeis Smith couldn’t find a kitchen which worked for her plant-based diet, so she invented the wellness kitchen

The award-winning Salt Shed is an iconic structure in New York, designed to elevate a utilitarian building into a striking landmark
Claire Weisz
"I prefer to be labelled a feminist architect than a female architect. I’d love to work with more women"

The WXY co-founder and urbanist with a passion for improving our public spaces

Oasia Hotel Downtown features a series of ‘skygardens’ at different levels plus public areas for recreation and social interaction
"Because of the demand, they kept raising the hotel’s room rate, and people kept coming, so they raised it more"

The architects behind some of Singapore’s greenest buildings explain how urban density and nature can go hand in hand

features
Mary Bowman studied at the University of Virginia and the Architectural Association
"Marina One was quite special in the degree of integration between the landscaping and architecture "

The Gustafson Porter + Bowman partner on the landscape projects changing the face of our cities

The two firms collaborated on the design of the Dubai World Expo 2020 bid master plan
Bill HellmuthCEO, HOK Sport + Recreation +, Entertainment
"It’s a great time to be back in sports – it’s a piece of our practice we’ve sorely missed"

HOK re-enters the sports market

cladkit product news
Alberto Apostoli and Newform collaborate to launch the A.Zeta showerhead
The showerhead offers two modes; rainfall or waterfall
Megan Whitby
Italian architect Alberto Apostoli has renewed his partnership with Newform – an Italian wellness company – and designed A.Zeta. A.Zeta ...
Mather & Co and ITV unite to create Coronation Street Experience
Mather & Co has transformed the visitor centre into the ultimate haven for ardent Coronation Street viewers
Magali Robathan
Experience designers, Mather & Co, have orchestrated a remarkable collaboration with ITV to unveil the new Coronation Street Experience, a ...
Ojmar introduces battery-free electronic locker to cut carbon footprints in health clubs and spas
Ojmar says the batteryless lock is easy to install and features a user-friendly interface
Megan Whitby
Smart lock manufacturer Ojmar has released the OTS20 Batteryless – the first battery-free electronic locker lock on the market. The ...
cladkit product news
CSI Design Expo Americas 2024 announces new Attractions & Entertainment Technology Zone
The event will allow buyers and suppliers to meet
Magali Robathan
Cruise Ship Interiors (CSI) invites cruise lines, shipyards, design studios, outfitters, and suppliers to take part in CSI Design Expo ...
Eco Resort Network conference to convene in Mauritius this May
The event will be hosted in the Mauritius in 2024
Megan Whitby
Hospitality industry event Eco Resort Network is set to take place at the Ravenala Attitude Hotel, Turtle Bay, Mauritius, from ...
Codelocks develops new glass door smart lock
The new lock model allows facilities and building managers to create and manage access via an app or online portal
Megan Whitby
Codelocks has launched its first glass door smart lock to bring intelligent access control to modern spa, leisure, fitness and ...
cladkit product news
Koto Design introduces wood-fired hot tub
Koto is known for crafting modular, energy-neutral cabins and homes
Katie Barnes
A striking wood-fired hot tub has been unveiled by Koto, an architecture and design studio which has a passion for ...
Siminetti unveils iridescent decorative panelling range inspired by plants
The Clematis design
Megan Whitby
The Botanicals is Siminetti’s newest Mother of Pearl decorative panelling collection, inspired by the distinctive patterns found in botany and ...
Alberto Apostoli designs tech-forward Wellness Therapy furniture collection for Varaschin
The furniture collection draws on absolute geometries, pure lines, neutral colours and strong references to nature
Megan Whitby
Furniture manufacturer Varaschin has unveiled the new Wellness Therapy range, designed by Italian spa and wellness architect and designer Alberto ...
x
Sign up with CLAD for regular news updates
The Leisure Media Company Ltd
The Leisure Media Company Ltd