Technogym
Technogym
Technogym

Famous German circus replaces live animals with cruelty-free holograms

Germany's Circus Roncalli has replaced its live animals with holograms to raise awareness of animal cruelty in the industry.

The Circus, which has been touring since 1976, previously featured animals such as elephants and horses performing tricks and stunts for the viewing audience. Now the circus has done away with these animal performances, instead using 3D holograms projected into the ringmaster's circle.

Roncalli's agency, Tag/Traum, worked with installation company Bluebox and Optoma laser projectors to put on a mesmerising sequence within the 32-metre wide (105ft) and 5-metre deep (16ft) circus arena, with holographic "stardust" horses parading and an elephant performing manoeuvres such as headstands.

The laser projectors needed to be high contrast units, delivering 360 degree images, and capable of projecting accurate colours for the 3D effect. Optoma's ZU850 projectors ‒ which have a contrast of 2,000,000:1 ‒ were chosen for the job.

The project was first conceived by Circus Roncalli's founder and director Bernhard Paul. It cost around €500,000 (US$560,000, £445,000) to put together and involved a team of 15 3D designers and software engineers.

Circus Ronacalli  Germany  3D holographic pictures  holograms  circus  show animals 
Germany's Circus Roncalli has replaced its live animals with holograms to raise awareness of animal cruelty in the industry. The Circus, which has been touring since 1976, previously featured animals such as elephants and horses performing tricks and stunts for the viewing audience. Now the circus has done away with these animal performances, instead using 3D holograms projected into the ringmaster's circle.
CLD,VAT,DES
3D holographic animals perform a series of circus tricks / Circus Roncalli
More news
News stories: 1 - 30 of 7689     
 
 
 
News stories: 1 - 30 of 7689     
 
 
 
company profile
Company profile: Fabio Alemanno Design Ltd
Based on ancient knowledge – and confirmed by scientific research – warmth is one of the most important sources of healing and preventative therapy available.
Try cladmag for free!
Sign up with CLAD to receive our regular ezine, instant news alerts, free digital subscriptions to CLADweek, CLADmag and CLADbook and to request a free sample of the next issue of CLADmag.
sign up
features
The Lingang Bird Airport scheme will see a wetland sanctuary and visitor centre created on reclaimed land
"Funding woes and murky timelines are common problems. It can be easier to make a difference one small project at a time"

From parks designed to mitigate the effects of flooding to warming huts for one of the world’s coldest cities, these projects have been designed for increasingly extreme climates

The award-winning mixed use Santana Row project in San Jose, California
Scott Lee became president of SB Architects in 2000. Tracy Lee founded TLee Spas in 2015
"We design to connect the guest to the place, positioning people at the centre of the design"

Architect Scott Lee and spa consultant Tracey Lee on marrying the worlds of design and wellness in a series of interesting projects

Fisketorvet Copenhagen Mall
"Most clients are very focused on how buildings are used and experienced as the primary design driver"

The MD of Schmidt Hammer Lassen and the CEO of PerkinsWill tell us why their merger will help create smarter buildings driven by human behaviour

Catalogue Gallery
Click on a catalogue to view it online
To advertise in our catalogue gallery: call +44(0)1462 431385
features
De Portzamparc designed
the Museum of Brittany, which opened in Rennes in 2006
Elizabeth de Portzamparc
"We need to stop the destruction of our world through predatory practices. We need to think of the future"

The architect behind Nimes’ Musée de la Romanité on designing to counter loneliness and the need for more cultural buildings

CopenHill is part of an extensive regeneration of the former industrial dockland area of Amager
"It was born from the sheer anxiety of having to submit something brilliant in a very short timescale"

How a moment of desperation led to BIG’s CopenHill, the clean power plant that’s doubling as a skiing and leisure destination. Magali Robathan speaks to the architects that made it happen

features
Olga Polizzi is director of design for Rocco Forte Hotels and also owns two of her own hotels
"On Via Sistina, everything breathes history. At the same time I wanted to reflect the modern hunger for the fantastical - Tommaso Ziffer"

Following the highly anticipated launch of Rome’s Hotel de la Ville, Rocco Forte’s director of design reflects on a fascinating project

The book was published in 2019 by RIBA Publishing
Elina Grigoriou
"Temperature, noise level and colour affect our stress levels. As designers we should be asking ourselves, how do these things match up?"

The London-based interior designer and wellness expert hopes her new book will help readers understand how to design with wellbeing in mind

cladkit product news
Codelocks develops new glass door smart lock
The new lock model allows facilities and building managers to create and manage access via an app or online portal
Megan Whitby
Codelocks has launched its first glass door smart lock to bring intelligent access control to modern spa, leisure, fitness and ...
Alberto Apostoli designs tech-forward Wellness Therapy furniture collection for Varaschin
The furniture collection draws on absolute geometries, pure lines, neutral colours and strong references to nature
Megan Whitby
Furniture manufacturer Varaschin has unveiled the new Wellness Therapy range, designed by Italian spa and wellness architect and designer Alberto ...
Eden project uses drones to spell out climate change warning
Magali Robathan
Almost 300 drones were used to signal an environmental message above the Eden Project’s biomes, during the UN Climate Change ...
cladkit product news
Cosm unveils Experience Centre with ‘one of a kind’ LED dome
The new Experience Centre houses a 20m LED dome
Magali Robathan
Cosm, a global technology company that builds end-to-end solutions for immersive experiences, has unveiled its Experience Centre which houses a ...
Jaffe Holden helps bring Academy Museum of Motion Pictures alive
Jaffe Holden provided architectural acoustics for the Academy Museum
Magali Robathan
Acoustical consulting firm Jaffe Holden provided architectural acoustics and audio/video design services for the recently opened Academy Museum of Motion ...
Móz Designs columns anchor the world’s largest indoor aquarium
The design of the columns was inspired by the sea
Magali Robathan
After a two-year renovation, Oakland-based metal experts Móz Designs have unveiled their inclusion in Georgia Aquarium’s new shark gallery. Located ...
cladkit product news
Fabio Alemanno Design uses elegant semi-precious stones to create memorable spa experiences
Alemanno believes the stones are well-placed in the spa environment thanks to their capacity to positively support physical and mental health
Megan Whitby
Fabio Alemanno Design has expanded its collection with semi-precious stones to enhance spas, wellness facilities, hotels and private residences. The ...
Diamond balloon concept merges tourist attraction with advertising billboard
Magali Robathan
A group of Dutch engineers have presented a new attractions concept that combines a flying observation cabin with LED digital ...
Alberto Apostoli and Newform collaborate to launch the A.Zeta showerhead
The showerhead offers two modes; rainfall or waterfall
Megan Whitby
Italian architect Alberto Apostoli has renewed his partnership with Newform – an Italian wellness company – and designed A.Zeta. A.Zeta ...
x
Sign up with CLAD for regular news updates
Technogym
Technogym