HOK and SAP envision 'esports venue of the future' in new report

by Andrew Manns | 30 May 2019
Esports have a unique audience that seeks more connected, hands-on experiences.
– Nuno Guerreiro

Architectural design and planning firm Hellmuth, Obata & Kassabaum (HOK) and software company SAP have released their joint report on the future of esports design.

According to their white paper, esports – the fastest growing industry in the entertainment sector – will soon require specially designed facilities to accommodate the unique needs of spectators and competitors.

"As technology helps break down cultural barriers," reads the report, "esports are redefining fan expectations and experiences, leading to the development of new entertainment ecosystems with distinct values."

The report also states that future venues could feature a number of non-traditional elements, including integrated arenas and concourses, immersive hospitality offerings, and data-driven spaces shaped to cultivate "microambiences" (socialising outside game days).

Speaking on the report, Nuno Guerreiro, an architect with HOK’s Sports + Recreation + Entertainment division, said: "Purpose-built venues have historically had a significant impact in establishing a sport in a culture and community.

"Because of the length of these events and technological requirements, esports have a unique audience seeking more connected, hands-on experiences.

"Architects and designers have an opportunity to rethink every aspect of the traditional sports and entertainment environment – from a building's location and form down to the seat."

Total revenue for the esports market is expected to reach US$1bn (€892.6m, £792.5m) this year and exceed US$1.8bn by 2022.

HOK  SAP  esports 
Architectural design and planning firm Hellmuth, Obata & Kassabaum (HOK) and software company SAP have released their joint report on the future of esports design. According to their white paper, esports – the fastest growing industry in the entertainment sector – will soon require specially designed facilities to accommodate the unique needs of spectators and competitors. "As technology helps break down cultural barriers," reads the report, "esports are redefining fan
CLD,SAR,HHR,ARC,DES
Total revenue for the esports market is expected to reach US$1bn (€892.6m, £792.5m) this year. / HOK/SAP
More news
News stories: 1 - 30 of 6991     
 
 
 
News stories: 1 - 30 of 6991     
 
 
 
company profile
Company profile: DJW
DJW offer a way to interpret your story through the use of technology. We can provide Audio Visual consultancy to assist in the planning stage, follow up with AV system design, supply and installation, and provide a bespoke control system to suit your operational needs.
Try cladmag for free!
Sign up with CLAD to receive our regular ezine, instant news alerts, free digital subscriptions to CLADweek, CLADmag and CLADbook and to request a free sample of the next issue of CLADmag.
sign up
features
Ninety per cent of 
the site’s trees will be preserved, with the rest used as wood for furniture
"Like other cultural institutions, libraries provide something that the internet cannot: genuine human interaction"

How excitingnewprojects arechanging theface oflibrarydesign

The 27-storey hotel opened in March
Fu has a masters in architecture from Cambridge University
"I wanted to go deeper than the stereotypical concept of lanterns, junks and temples"

Drawing on his childhood memories for the St Regis Hong Kong

The interior of the theatre
"It would be great if today’s men left as a legacy for the future some architectural and humanistic monuments for the next hundred, three hundred, one thousand years"

BrunelloCucinelli has madehisfortune from cashmere and has used hiswealthto restoreandrevive theItalian hamlet he callshome. Wefindout more

Mahdavi designed pastel interiors for the recently opened Laduree store and cafe in Tokyo
After working for Christian Liaigre in Paris, Mahdavi launched her practice in 1999
"I never thought it was a talent. I just did it very naturally, without thinking"

The ‘queen of colour’ on her nomadic childhood, being fearless and choosing the exact right shade of pink for the Sketch Gallery restaurant

The Richmond BridgePark plan proposes repurposing an old bridge to create a pedestrian and cycle pathway
"Infrastructure is the manifestation of our collective investment in the functioning of our urban places"

FromLA'sRiver Projectto thetransformationof NewYork’s Erie CanalBuro Happold'sAliceShay explores some of the world's mostinnovativeadaptivereuseprojects

cladkit product news
Baux creates plant-based acoustic panels
Baux has worked with scientists from the Royal Institute of Technology to create Baux Acoustic Pulp, a plant-derived acoustic solution
Lauren Heath-Jones
Baux, an acoustic products brand based in Sweden, has developed a line of biodegradable acoustic panels, using a plant-based material ...
Tom Dixon Studio to relaunch iconic Pylon chair
Pylon was first designed more than 20 years ago
Lauren Heath-Jones
Originally conceived in his metal workshop in the early 90's, the Pylon chair was Dixon's attempt to create the world's ...
Duravit launches Tempano shower trays
The Tempano trays feature a state-of-the-art design that combines a linear slope with a high drainage rate
Lauren Heath-Jones
Duravit, a Germany-based bathroom fixtures company, has launched Tempano, a series of easy-to-install shower trays for the home. Available in ...
cladkit product news
Paul Kelley pushes 'technical boundaries' with modular furniture cube system
The system is designed to enable users to create multifunctional, adaptable pieces, where they are in complete control of the design and function of their furniture
Lauren Heath-Jones
British designer Paul Kelley has created a modular magnetic cube furniture system that enables users to create multifunctional, adaptable pieces, ...
Alusid's Sequel collection combines craftsmanship and sustainability says founder
The Sequel collection is billed as the 'most waste-efficient and sustainable' on the market
Lauren Heath-Jones
Alusid, a creator of eco-friendly surfaces, has partnered with Parkside to launch the Sequel range, the brand's first collection of ...
Volvo partners with Reef Lab Designs to encourage ocean biodiversity
The tiles are made from marine-grade concrete and recycled plastic fibres
Lauren Heath-Jones
Car manufacturer Volvo has partnered with the Sydney Institute of Marine Science and Reef Design Lab to create an environmentally-friendly ...
cladkit product news
BD Barcelona Design reveals Cristallo by the late Alessandro Mendini
Cristallo was the last design from acclaimed designer and architect Alessandro Mendini
Lauren Heath-Jones
Design Studio BD Barcelona Design has released Cristallo, a limited-edition cabinet designed by the late architect and designer Alessandro Mendini, ...
Crown overhaul changing rooms at Saunton Sands spa
Crown Sports Lockers installed rain of Nebraska Oak clothes lockers with RFID Digilocks in the changing rooms
Lauren Heath-Jones
Saunton Sands Hotel in Devon, UK, has completed a £2m expansion of its spa and wellness facilities. The upgrade included ...
Mater partners with Ditzel family to create eco-friendly furniture using reclaimed plastic
The furniture uses plastic from recycled fishing nets
Lauren Heath-Jones
Mater, an ethical design brand based in Denmark, has launched a furniture collection made from plastic reclaimed from the ocean. ...
x
Sign up with CLAD for regular news updates