Swissôtel to expand Turkish portfolio with two resorts in Bodrum
by Pete Hayman | 27 Jun 2012
Image: Swissôtel's planned new Bodrum beach resort
Swissôtel Hotels and Resorts has announced plans to extend its portfolio in Turkey with the addition of two new resort properties in Bodrum over the next two years.
The first of the two new openings proposed by the Switzerland-based hotel group will be a beach resort in Turgutreis with 66-bedroom and 72 private residences.
Meanwhile, a city resort situated in the hills overlooking Bodrum is to include 56 bedrooms and suites, as well as 45 private residences.
Both of the properties will house a Pürovel Spa and Sport-branded facility, although further details are yet to be confirmed at this stage.
Pürovel is the group's spa concept which combines restorative experiences with exercise and sports. Signature treatments are loosely based on the four seasons.
Çagdas Holding will develop and own the developments and has been advised by consulting firm Servotel Corporation. Both resorts are being designed by Gokhan Avcioglu.
"Our hotel group has had a presence in Turkey for more than 20 years, establishing an excellent reputation," says Meinhard Huck, president of Swissôtel Hotels and Resorts.
"Both holiday resorts in Bodrum are the perfect addition to our existing hotels in this very important market."
To read more about Swissôtel's plans to roll-out Pürovel Spa and Sport across its global hotel portfolio, see Spa Business 2011 Issue 3, p20
To read the current issue of Spa Business, visit: www.spabusiness.com/magazine
Details: www.purovel.com
Image: Swissôtel's planned new Bodrum beach resort Swissôtel Hotels and Resorts has announced plans to extend its portfolio in Turkey with the addition of two new resort properties in Bodrum over the next two years. The first of the two new openings proposed by the Switzerland-based hotel group will be a beach resort in Turgutreis with 66-bedroom and 72 private residences. Meanwhile, a city resort situated in the hills overlooking
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