The Leisure Media Company Ltd
The Leisure Media Company Ltd
The Leisure Media Company Ltd

Opinion

The good news on diversity

Architecture’s issues with gender equality and diversity are under the spotlight like never before


Today’s society is more diverse than it’s ever been. So why isn’t this being reflected within the profession? Why are women so badly represented, particularly at senior levels?

A recent survey by Dezeen found that of the top 100 architecture firms worldwide, just three were led by women. A 2015 study by the American Institute of Architects entitled Diversity in the Profession of Architecture found that a high percentage of women and people of colour working in the profession felt that they were less likely to receive equal pay and be promoted to more senior positions than men and white architects.

It’s not all bad news though. Things are beginning to change. There’s a growing recognition that the profession must reflect the communities it is designing for, and an increasing number of architectural practices and the bodies that represent them are tackling the issue head on.

Honest conversations
For this issue, I interviewed Gabrielle Bullock, head of diversity at Perkins+Will. As one of 0.2 per cent of female, black licensed architects in the US, Bullock was determined to use her senior position to improve diversity within the firm, and to raise awareness of the issue in the profession more widely.

When Perkins+Will’s Global Diversity Initiative launched, the first thing Bullock did was visit every one of the firm’s US offces, having “sometimes uncomfortable” conversations about diversity. This is where Bullock advised other firms to start. “This is scaleable,” she said. “Any size fi rm can do it.”

The findings from these conversations helped shape Perkins+Will’s initiative, with a range of measures put in place to help boost diversity which Bullock says are having a quantifiable effect.

Architecture has historically been a white, male profession, and for many students of colour, it was never considered as a viable career choice. Bullock said: “I didn’t see any black architects [growing up].”

Her advice to other practices is to: “Go into those schools. Send people who look like the students you’re trying to reach.”

In the US, designer Mike Ford – the self styled ‘hip hop architect’ – runs a series of free travelling architecture camps using hip hop culture as a catalyst to introduce underrepresented young people to architecture. Ford teamed up with Autodesk and the Urban Arts Collective to create these camps, which will be travelling to 17 US cities, as well as to Kenya and Toronto, this summer.

Taking the initiative “These camps are important, because it’s a new approach to diversifying the profession which is culturally relevant to the audience we’re trying to reach,” Ford told CLAD.

Jeanne Gang, founder of Chicago-based Studio Gang, recently told me that the firm voluntarily closed its pay gap this year.

“Our workforce is roughly 50 per cent men and 50 per cent women,” said Gang. “There was still a small imbalance in pay between our male and female employees, so we looked at that and managed to close the gap this year.” This is something she hopes more firms will take it upon themselves to do voluntarily, she added.

The business case
The bodies that represent designers and architects are making this issue a priority, with the Royal Institute of British Architects (RIBA), the American Institute of Architects (AIA) and the International Interior Design Association (IIDA) among those seeking creative ways of supporting and encouraging a more diverse workforce.

It’s not just about doing the right thing. Bullock pointed out that there’s a strong business case for a more diverse workplace, and explained that Perkins+Will have won new projects as a result of having a diverse team bidding (see p56 for more details).

Bringing about change doesn’t have to be complicated. Her advice? “Look at everything you do through the lens of diversity and commit to diversity as a core value.”

Change is happening. Be a part of it.

company profile
Company profile: Global Project & Spa Advisory
We focus as much on profitability as we do on customer experience, in the definition of global wellness services. Daily wellness is a trend we support. We define personalised services, integrating health prevention and all experiences that enhance the sustainability of one’s wellbeing.
Try cladmag for free!
Sign up with CLAD to receive our regular ezine, instant news alerts, free digital subscriptions to CLADweek, CLADmag and CLADbook and to request a free sample of the next issue of CLADmag.
sign up
features
Thom Mayne
Thom Mayne
"Both good design & really bad design can be interesting"

On why he’s building a skyscraper next to Switzerland’s most famous thermal baths

The suite is made for parties, social gatherings and hosting private dinners
Joyce Wang’s Hong Kong and London practice has worked extensively with Mandarin Oriental
"Our brief was to create an exclusive suite dedicated to extravagant entertaining"

Designs the 'ultimate retreat for socialising'

CLAD people: Kanye West
West announced the donation to the Roden Crater after a recent visit
"We will all live in Turrell spaces one day"

Musician Kanye West to help fund the still unfinished Roden Crater, designed by American artist James Turrell

Catalogue Gallery
Click on a catalogue to view it online
To advertise in our catalogue gallery: call +44(0)1462 431385
features
The restaurant features custom-designed furniture
Daniela Colli
"The alternation of light and shadow is essential to give dynamism to a space"

Italian architect Daniela Colli tells us how she looked to classical art for inspiration on how to deal with light and shadow in her latest project

Streetmekka Viborg will see a windmill factory transformed into a centre for street sport and art
"We were constantly having to invent new solutions to problems, as we were working with old ruins, a low budget and high ambitions"

Across Denmark, a charity is turning industrial buildings into centres for street sport and art. As the concept prepares to go global, we speak to the people making it happen

The spa at Serenbe offers holistic treatments using pure natural products
"Residents share stories with me of how Serenbe has changed their lives for the better and they are healthier and happier - Steve Nygren"

The original wellness community at Serenbe is expanding, with a new hamlet dedicated to health. Jane Kitchen paid a visit

features
Thomas Christoffersen
"We were rooted in the traditions of Danish design, but inspired by what was happening elsewhere."

On the journey from being Bjarke Ingels' first intern to BIG partner

The Berkeley recently unveiled its new RSHP-designed façade, which is part of a wider redesign of the hotel
Richard Rogers partner RSHP
"Leisure space is at the very root of democracy. We have to defend our public spaces"

On defending our public spaces

A crowdfunding campaign was launched in October 2016 to raise money for the cricket stadium and pavilions
"The inspiration for the design comes from the green rolling hills of Rwanda and the trace of a bouncing cricket ball - Michael Ramage"

The people creating a pioneering cricket stadium that’s helping to heal wounds in Rwanda

cladkit product news
Siminetti unveils iridescent decorative panelling range inspired by plants
The Clematis design
Megan Whitby
The Botanicals is Siminetti’s newest Mother of Pearl decorative panelling collection, inspired by the distinctive patterns found in botany and ...
Jaffe Holden helps bring Academy Museum of Motion Pictures alive
Jaffe Holden provided architectural acoustics for the Academy Museum
Magali Robathan
Acoustical consulting firm Jaffe Holden provided architectural acoustics and audio/video design services for the recently opened Academy Museum of Motion ...
Alberto Apostoli and Newform collaborate to launch the A.Zeta showerhead
The showerhead offers two modes; rainfall or waterfall
Megan Whitby
Italian architect Alberto Apostoli has renewed his partnership with Newform – an Italian wellness company – and designed A.Zeta. A.Zeta ...
cladkit product news
Eden project uses drones to spell out climate change warning
Magali Robathan
Almost 300 drones were used to signal an environmental message above the Eden Project’s biomes, during the UN Climate Change ...
Koto Design introduces wood-fired hot tub
Koto is known for crafting modular, energy-neutral cabins and homes
Katie Barnes
A striking wood-fired hot tub has been unveiled by Koto, an architecture and design studio which has a passion for ...
Alberto Apostoli designs tech-forward Wellness Therapy furniture collection for Varaschin
The furniture collection draws on absolute geometries, pure lines, neutral colours and strong references to nature
Megan Whitby
Furniture manufacturer Varaschin has unveiled the new Wellness Therapy range, designed by Italian spa and wellness architect and designer Alberto ...
cladkit product news
Codelocks develops new glass door smart lock
The new lock model allows facilities and building managers to create and manage access via an app or online portal
Megan Whitby
Codelocks has launched its first glass door smart lock to bring intelligent access control to modern spa, leisure, fitness and ...
Mather & Co and ITV unite to create Coronation Street Experience
Mather & Co has transformed the visitor centre into the ultimate haven for ardent Coronation Street viewers
Magali Robathan
Experience designers, Mather & Co, have orchestrated a remarkable collaboration with ITV to unveil the new Coronation Street Experience, a ...
Eco Resort Network conference to convene in Mauritius this May
The event will be hosted in the Mauritius in 2024
Megan Whitby
Hospitality industry event Eco Resort Network is set to take place at the Ravenala Attitude Hotel, Turtle Bay, Mauritius, from ...
The Leisure Media Company Ltd
The Leisure Media Company Ltd